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Startup Benchmarks

VC Cafe

Forecasting is sometimes done by dragging the mouse based on many assumptions, because it’s hard to predict the future. One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate?

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Why you should never have a data room — the most counter-intuitive fund-raising advice you’ll ever…

Both Sides of the Table

Getting the first meeting with a VC isn’t easy because each partner at a VC firm gets so many requests for meetings that he/she couldn’t possibly take them all so they tend to prioritize people that were introduced from high-quality sources. What happens is 18–20 firms access the data room and download all of your documents.

Cap Table 336
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How to Write a Business Plan

Up and Running

Your business plan isn’t complete without a financial forecast. Does each business partner own an equal portion of the business? This partnership may help provide access to a target market segment for your company while allowing your partner to offer a new product or service to their customers. Read more ». Financial Plan.

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The 5 Metrics You Need to Track for Your Subscription Business to Succeed

Up and Running

Thankfully, my wife and business partner, @mommyceo , and I had a great team to help us make the transition and we now run a growing and healthy subscription business with our LivePlan product as our foundation. But, beyond the forecast, we needed to know what metrics we should be tracking. Churn and Churn Rate.

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9 Things That Take a Pitch From Good to Great

Up and Running

Investors want to hear about your first customers, other investments put into the company (including your own sweat equity), key media placement, signed letters of intent (LOI) to purchase/partner, product and customer milestones , key hires, and so on. percent average conversion rate. 5 percent monthly churn rate.

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How to Write a Business Plan for a Subscription Box Service

Up and Running

To help you get started, you can download this free business plan template for writing a traditional business plan for a loan or investment, or this Lean Plan template for a more nimble, easy to update plan. What vendors can you partner with to give you discounted or free sample products for your box? Your problem and solution.