ConversionXL

OCTOBER 16, 2022

Measuring customer acquisition for peak effectiveness How to calculate ecommerce customer acquisition cost Calculate much your customers are worth: LTV MRR, churn rates, and other factors that affect your LTV/CAC ratios Find and fix customer acquisition funnel leaks 5 customer acquisition strategies to increase sales and loyalty (with examples) 1.

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

ConversionXL

OCTOBER 8, 2021

In most cases, it includes: Salaries of sales and marketing teams Advertising spend on acquiring new customers (Search/Display Ads, Social Ads, Sponsorship, etc.) Here’s how you calculate LTV: [ARPC (Average Revenue Per Customer in a Month) X Gross Margin] / MRR Churn Rate. So, what is an acceptable churn rate?

Acquisition 135

Acquisition Churn Rate Cost Customer 135

Up and Running

AUGUST 21, 2014

If you’re in a really crowded area, let’s pretend one of you is selling flowers and competing in the online flower market, it’s going to be really hard to rank in search engines. From an SEO perspective, you can go and use Google Tools and find out how many people search on certain keywords.

Metrics 84

Metrics Startup Churn Rate Forecast 84

ConversionXL

AUGUST 12, 2016

Take the revenue you earn from a customer, subtract the money spent on acquiring and serving them, and see how long they generate profit before churning. LTV = ARPA * % Gross Margin / % MRR Churn Rate. Then you’ve probably experienced how they send you emails based on what you’ve been searching for.

Software Review 48

Software Review Metrics Revenue Acquisition 48

ConversionXL

OCTOBER 30, 2019

The goal at this stage is to re-engage and reactivate those who are demonstrating at-risk behavior patterns or who have completely churned. Metric examples: Customer save rate; Customer churn rate; Re-engagement rate. For example, do you include staff salaries? How to master CRO for SaaS.

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

OCTOBER 30, 2019

The goal at this stage is to re-engage and reactivate those who are demonstrating at-risk behavior patterns or who have completely churned. Metric examples: Customer save rate; Customer churn rate; Re-engagement rate. For example, do you include staff salaries? How to master CRO for SaaS.

Retention 48

Retention Metrics Churn Rate Acquisition 48

maplebutter.com

JANUARY 8, 2013

Search for: Videos. When starting a new venture, esp one in concept phase should you be drawing a salary? If you’ve raised a series A, then pay yourself market rate. I personally only take salary once there’s profits. How can I lower my apps churn rate? Maple Butter. If so much should you take out?

Technical Review 44

Technical Review Startup Cofounder Software Review 44