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9 Things to Know About Influencing Purchasing Decisions

ConversionXL

Peer reviews matter. A 2010 study by The Nielsen Company confirmed what we already knew – people read reviews and decide by them. Start gathering reviews on your site. If you sell commodity products, you might want to look into pulling reviews from an external site to have more of them.

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How to win with marketplaces: The three success factors

The Next Web

Editor’s note: This is a guest post by Sangeet Paul Choudary who analyzes business models for Internet startups at his blog Platform Thinking. This is similar to the critical mass of users that is needed on a social network for users to find value in the network. You can follow Sangeet on Twitter at @sanguit.

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2011 Consumer Internet Predictions

Lightspeed Venture Partners

Before I try gazing into my crystal ball to see what 2011 will bring for the consumer internet industry, let me first see how I did on last years predictions: 1. Social games overflow out of Facebook. Twitter continues to grow in usage, overtaking Myspace to become the third largest social network in the world.

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