Cofounder Distribution Sales Sales Cycle 
Version One Ventures
FEBRUARY 15, 2017
Union Square Ventures – one of our favorite co-investors – added to Top Hat’s existing investors and USV’s Albert Wenger joined their Board of Directors. And selling to institutions requires a long sales cycle. They took an innovative approach to distribution. They hustle. I’ve seen examples of this time and time again.
The Startup Magazine
AUGUST 11, 2023
pexels A war chest is virtually always a competitive edge in all aspects that count, including employing key staff, public relations, marketing, and sales. This suggests the firm should have a list of paying customers, consistent sales cycles, a clear value proposition, and a developing revenue pipeline in the ideal situation.
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Lightspeed Venture Partners
FEBRUARY 12, 2013
Instead of selling to the CIO (which could have long, costly sales-cycles), Pertino has focused on marketing and selling their services directly to the end-user. At Lightspeed, we’re excited about our partnership with the Pertino team as they continue to transform and redefine the way businesses network.
Startup Lessons Learned
MAY 9, 2012
From Lean Startup Machine , Lean LA and San Diego Tech Founders , to countless speeches and workshops, I have seen the impact that their leadership has had first hand. Or will you need to staff and finance a whaling ship to be out at sea for months at a time to catch two or three whales (enterprise sales model)?
Where to Play
FEBRUARY 5, 2019
Adrien Briod , the co-founder, envisioned how a collision-tolerant drone would assist in managing such dangerous situations. The product of course shares some similarities, yet the customers are completely distant: they don’t value the same benefits, and don’t share sales channels or word-of-mouth. They call it Elios.
Both Sides of the Table
OCTOBER 19, 2009
After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. Another called Parker Harris, the co-founder and CTO. Distributed version control model – first in the industry like ours and we are filing patents. Folksonomy.
VC Cafe
MARCH 15, 2016
You have to invest time and money into building a sales and marketing team to acquire customers beyond early adopters. To begin with, let’s illustrate the sales process with a simple graphic of the funnel that comes from an excellent post on Stratechery about marketing channels. sales or support). Use the right tools.
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