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Founder Interview: Salo Sterental, Co-Founder of SoStereo, Marketing with Music

The Startup Magazine

As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo built on his background as a music producer and engineer to see the power of music in advertising.

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How To Find the Right Co-Founders?

Steve Blank

How do you figure out what’s the right mix of skills for the co-founders of your startup? “After reading your post on Why Founders Should Know How to Code it looks like web/mobile startups have it easy. Trying to figure out what the right set of co-founders isn’t so clear. Are We Missing A Founder?

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5 Communication Hacks For Startup Cofounders

YoungUpstarts

by Saeju Jeong, CEO and Co-founder of Noom Coach. Over the years, we’ve been able to understand some of the reasons that co-founderships fail — and more importantly, why a few, like ours, succeed. Here, I outline five principles all co-founders must agree on before working together. Bottom line.

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Co-founders Enables Nonprofits to Fundraise Online

Hearpreneur

Meet the startup co-founders that are simplifying and automating fundraising campaigns for nonprofits through their business, Kindest. We had a chance to interview Holly McKay and David Semerad, the co-founders of Kindest, and asked about their story, how they started their business and the future of Kindest.

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Paul Biggar Co-Founder Of $1.7 Billion Tech Unicorn CircleCI.com, DarkLang.com, PhD In Compilers (VC EP16)

Entrepreneurs-Journey.com by Yaro Starak

Paul Biggar got started as a computer engineer early in life. He became a specialist in the field of compilers (software engineers use compilers to test code to see if it works or not). The post Paul Biggar Co-Founder Of $1.7 He liked compilers so much he completed a PhD on the topic.

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How to find the right cofounder

NZ Entrepreneur

Wondering how to find the right cofounder but don’t know where to start? If you are a solo founder, you may be able to do it all on your own initially but you’re making it very difficult for yourself. In my opinion, founders or early stage companies should only have a team of two or three people. This will never work.

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A Technical Cofounder Tells You How To Find Your Technical Cofounder, Where The Stuff We Return to Amazon Goes, a Benchmark VC on Rethinking Your AI Startup, and More….

Hunter Walker

Here’s a brief smart take on thinking about what you’re actually selling as an AI startup (really as any B2B SaaS startup I’d say): “To do this, rather than sell software to improve an end-user’s productivity, founders should consider what it would look like to sell the work itself.”