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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

Gavin Braman, Co-Founder @ Drifting Creatives. Just like Peep, other marketers from hypergrown products, such as David Cancel (founder at Drift) argue that product-based differentiation is vanishing. It’s like they thought about the attendees and what they need and then designed a format focused on them.

B2B 94
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6 Useful Tips To Maximize Your eCommerce Sales During Christmas

Brandanew

Some products have a strong seasonal surge around the holiday season, and you need to be aware of your sales cycles. You can increase your online sales at Christmas by planning: Offers, promotions & sales. Push up your social media advertising & PPC campaigns. You need plan everything ahead.

eCommerce 100
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Using Cohort Analysis for Conversion Optimization

ConversionXL

Customers that converted in the last year that had a sales cycle of less than x weeks. In this example, PPC Hero chose to create a segment to include only users who purchased a specific brand. So PPC Hero looked at days to transaction for this segment: Image Source. Acquisition Efficiency. Expansion Potential.

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Demand Generation: Turn Ideal Buyers Into Superheroes

ConversionXL

It aims to fuel your sales pipeline , shorten the sales cycle, and generate revenue. It fits perfectly with Marketo Co-Founder Jon Miller’s definition of what thought leadership should be: “Thought leadership consists of ideas that require attention and that offer guidance or clarity. Key points. Call to action.

Demand 91