Startup Professionals Musings

JANUARY 9, 2022

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 338

Social Media Framework Media Conversion Ratio 338

Startup Professionals Musings

APRIL 3, 2019

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 240

Social Media Campaign Media Conversion Ratio 240

Startup Professionals Musings

APRIL 1, 2017

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 157

Social Media Media Conversion Ratio Lead Generation 157

Startup Professionals Musings

AUGUST 18, 2013

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 256

Social Media Media Product Conversion Ratio 256

Startup Professionals Musings

JULY 27, 2012

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 229

Social Media Media Conversion Ratio Lead Generation 229

ConversionXL

MAY 30, 2017

The conversion funnel is the most important part of every e-Commerce website. The visitor initiates his journey through the conversion funnel, but he never completes it. The visitor initiates his journey through the conversion funnel, but he never completes it. This is what’s known as a dropout or cart abandonment.

Analytics 126

Analytics Conversion eCommerce Technical Review 126

Guy Nirpaz

NOVEMBER 14, 2011

Outright is a free service, with a premium product available for a monthly fee. The sales model for Outright is entirely customer driven: the sales process is self-service (zero-touch selling). When a visitor to your website first signs up to your service, you have not yet won a new customer.

Customer 75

Customer Conversion Ratio Metrics Business Model 75