Conversion eCommerce Redemption SEM 
Occam's Razor
AUGUST 22, 2011
Six Tips For Improving High Bounce / Low Conversion Web Pages. Multichannel Analytics: Tracking Offline Conversions. Is Conversion Rate Enough? I Got No Ecommerce. Stop Obsessing About Conversion Rate. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Online Marketing Still A Faith Based Initiative.
Occam's Razor
JULY 1, 2008
conversion rate (average as reported by shop.org) and you are dutifully reporting our revenue of $1 million as a result. But the rest probably got what they were there for and your website was helping them by doing all those "jobs" as well, along with pure ecommerce. Why should you care about measuring multichannel impact?
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