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Tips for successfully managing online reviews

The Startup Magazine

Good reviews can enhance credibility, trustworthiness, traffic and even conversion rates, so they should be a crucial part of your customer acquisition strategy. It’s important that this guideline is adhered to by all employees on all platforms, so this may include a social media team , marketing executives and community managers.

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How User Generated Reviews Affect Conversion Rates

ConversionXL

It’s important, then, to get the right kind of reviews and really understand how they can affect your sales and reputation. increase in conversion rates. On-site and off-site user generated reviews both matter, and they both influence each other when it comes to conversions. How Do People Consume Product Reviews?

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Why Public Relations Should Be Part Of Your Business Plan

YoungUpstarts

Public Relations (PR) involves efforts to raise the profile of your company, manage your reputation, and build relationships with key people or organizations to attract customers and increase sales. In this post, you’ll find out the importance of including PR in your business plan. Anchor Your Sales And Marketing Efforts.

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How to Radically Stand Out with Brand Marketing

ConversionXL

Your brand is your reputation – that intangible thing that determines whether your customers trust you above the rest. Focus on creating a culture that makes your employees proud to be stewards of your brand. Help them to do it by your company’s standards by setting up employee advocate guidelines.

Marketing 109
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11 Tips for Focused, Effective (and Inexpensive) Startup Marketing

Up and Running

By publishing content consistently, we built our reputation and positioned ourselves at the top of search rankings.”. Have in-person conversations with your customers and with experts in your field. Focus on SEO by way of good PR. Start with great PR, and enjoy the results for years to follow.”.

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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

And engaging customers in such ways is generally much less expensive than hiring costly employees or agencies. And fourth, they want to build their reputation and influence in such networks. That means helping your Rock Stars build their peer or professional networks, grow their reputations, and gain access to valuable knowledge.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

It can also keep your employees employed or help you retain your job—a modicum of security in uncertain times. These companies tend to over rely on reducing the number of employees. An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. But nothing gets better if we stand still.

Marketing 121