ConversionXL

AUGUST 24, 2021

Here is an example of a digital product marketing manager’s job duties: Source: Google Jobs. In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. Understand every aspect of the role.

Management 141

Management Marketing Campaign Social Media 141

Duct Tape Marketing

NOVEMBER 13, 2019

Jennifer Brown: Because the question of retention is more about the workplace culture and it’s very expensive to bring people in only to lose them two years later because they don’t see anyone that looks like them or shares their identity. And, and it’s very difficult these days to come back from an embarrassing release.

Hiring 39

Hiring Community Audience Bandwidth 39

Duct Tape Marketing

APRIL 27, 2022

22:24] Retention and recruitment have become really hot right now for a lot of organizations – what role can community play? [24:13] And we spend a lot of time with them getting their feedback and, you know, and putting them in front of our product leadership to make sure that we can build all the tools that they want.

Community 68

Community New York Small Business New York City 68

steveblank.com

JULY 8, 2011

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers. startupcto

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

SEPTEMBER 10, 2021

Market maturity: Conversely, competitors are investing in a new featureset and thus, they’ve become table stakes. When buying, evaluate the development languages your acquisition is built on to understand how complex the integration process will be. You need to build or buy these features to keep up.

Software Review 96

Software Review Technical Review Software Acquisition 96

ConversionXL

OCTOBER 19, 2017

I’ve seen conversion teams nestled under marketing that resulted in product teams making their own testing tools, running unscientific tests, and making changes that didn’t align with marketing changes. The best configuration I have seen was when the conversion team was organized within a data and analytics organization.

Chad 90

Chad Analytics Technical Review Framework 90

ConversionXL

APRIL 3, 2019

Add to that 400 old and new faces, plenty of conversations, live music, and more than a few beers. When setting up interviews , call them “chats,” not interviews—and treat them like chats; anticipate where the conversation could go and listen, listen, listen. Product and marketing teams should be involved. is also optimization.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114