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SXSW Pitch Finalist: Hemafuse

Austin Startup

Our dual 2020 goals are continued geographic scale of Hemafuse to achieve a $1M revenue run rate and a pilot of our second portfolio product. SXSW Pitch Finalist: Hemafuse was originally published in Austin Startups on Medium, where people are continuing the conversation by highlighting and responding to this story.

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End of Dumb Tables in Web Analytics Tools! Hello: Weighted Sort

Occam's Razor

This simple hypothesis: The true value of a metric (bounce rate, conversion rate, time on site etc) for dimensions with small participants will be imprecise. So if there was one visit from South Africa its actual bounce rate reported in the tool is not a precise reflection of what the true value might be. Put another way.

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35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

That was until my husband’s best friend Mike came over and joined the conversation. Towards the end, we decided we needed a name that really spoke to what we wanted to do, that being, increasing visibility for companies and driving traffic and revenue. He immediately insisted that groat was not a very appetizing name.

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Data Visualization Inspiration: Analysis To Insights To Action, Faster!

Occam's Razor

Now I can quite literally follow the path to every conversion. No better way to optimize for all of search behavior, rather than the absolutely silly obsession with a few keywords (it is fatal when apply to single session conversion scenarios!). I've used Sunbursts to do the same with keyword portfolios.

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Best Web Analytics 2.0 Tools: Quantitative, Qualitative, Life Saving!

Occam's Razor

Most outcomes analysis you will do in identifying your macro and micro conversions (for profit or non profit sites, government or ecommerce) will happen inside other tools mentioned in this blog post. Only a plea to obsessively obsess about measuring outcomes and compute economic value, not just revenue. LivePerson. AnalyzeWords.

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