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How to Grow Your App Startup Organically with App Store Optimization (ASO)

ConversionXL

In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions. Done right, ASO can reduce user acquisition costs, increase app downloads, and improve your app’s value.

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5 Steps to Small Business Search Engine Optimization

Duct Tape Marketing

5 Steps to Small Business Search Engine Optimization written by John Jantsch read more at Duct Tape Marketing. That’s how you think strategically about search engine optimization. This tool gives you questions that people are asking which often show high intent (questions are great for voice search SEO as well).

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AI-Powered Shopify: The Smarter Way to Sell

ReadWriteStart

The app works on the following models: User search intent. Cost : The app starts at $179 or $149 if you go for an annual payment after a 14-day trial period. Videofy is an AI app that allows you to prepare a unique video by repurposing the images and metadata. Cost : Free. Cost: $29/month after a 28-day trial.

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12 Essential Checks Before Launching Your Website

YoungUpstarts

But before you pass “Go,” it’s important to make sure you haven’t overlooked anything that will embarrass your company, damage your SEO or cost you money to fix. Titles and metadata. Change the description to make it relate to that page’s content, because this is often what Google displays in its search result description.

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What’s Included in a Perfectly Optimized Homepage?

Duct Tape Marketing

While your site must have a great user experience and make it clear to visitors what your business does, you must also be sure it’s optimized to keep search engines happy. First thing’s first: Both visitors and search engines want to know you site is secure. An HTTPS Certified Site. Fast Load Time. Crawlable Content.

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Website Information Architecture: How to Optimize for UX

ConversionXL

Make it easy for visitors to find what they’re looking for (clear navigation, search, etc.). Information architecture should also include little things, like deciding that products on a search page should be ordered by price not name. Start building your information architecture with metadata, scenarios, pages.

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Blood, sweat, and tears: How we got from 0 to 500K downloads on a budget

The Next Web

This is how we generated our first wave of downloads and it had cost us nothing at all. It cost us exactly $0. Localization of the AppStore metadata (name, description, keywords, screenshot text) yielded the best instant boost in downloads, while localization of the app’s UI makes for a better user experience and increases engagement.

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