Remove Cost Remove Product Development Remove Sales Cycle Remove Viral
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Selling to the enterprise: “Sell to few” vs. “sell to many”?

Version One Ventures

Selling into this market requires the traditional enterprise sales approach, comprised of a large ‘boots on the ground’ field sales team that works with key decision makers (e.g. These are long sales cycles, often with multiple departments and stakeholders involved. CTO, VP of HR) in the customer organization.

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The #1 thing successful founders think about for their next startups

Hippoland

Very simply, your cost to acquire a customer needs to be lower than the value of that customer (lifetime value). As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business.

Founder 48
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The #1 thing successful founders think about for their next startups

Hippoland

Very simply, your cost to acquire a customer needs to be lower than the value of that customer (lifetime value). As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business.

Founder 48
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Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid

ConversionXL

In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue. an ebook); Then you blast them with sales messaging (e.g., You’ve completed customer research for your product development and positioning strategy.

Demand 124
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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule.

Customer 167
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How I invest as a pre-seed investor?

Hippoland

At a high level, business is simple! :) You bring revenue in and your costs send money out the door. You want your revenue to be higher than your costs. I know nothing about viral marketing. Long sales cycles or signed contracts that won’t pay you for months is tough as a small investor (ala elephant hunting).

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How I invest as a pre-seed investor?

Hippoland

At a high level, business is simple! :) You bring revenue in and your costs send money out the door. You want your revenue to be higher than your costs. I know nothing about viral marketing. Long sales cycles or signed contracts that won’t pay you for months is tough as a small investor (ala elephant hunting).