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Conversion Rate Formulas to Accurately Calculate Growth

ConversionXL

For example, if you’re investing in Facebook Ads—where CPA is on the rise —you’ll need healthy conversion rates to ensure a positive ROAS. If audience building is a priority, email subscribers should be an important metric. Leads generated from content. But what about investing more in SEO and organic growth?

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7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

SEO Paid Search Search Marketing. CPM Calculator CPA Calculator Website Optimization ROI Calculator. Ad Industry Metrics. Whats the Most Powerful Use of Big Data for Lead Generation Marketing in 2013? Social Media Community Management Social Commerce Social Integration Social Media Smarts. More Categories.

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Digital Marketing And Analytics: Two Ladders For Magnificent Success

Occam's Razor

Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. If you open your copy of Google/Adobe Analytics or CoreMetrics or Webtrekk you'll notice that every single report has a gigantic number of metrics in it. Focus on optimizing your Cost per Acquisition (CPA). Entertain Me 2. Inform Me. Provide Utility.

Analytics 165
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How to Create a Marketing Funnel by Responding to Customer Behavior

ConversionXL

Generating awareness through SEO. Build awareness for your brand through content marketing such as blog posts, videos, or lead magnets by brainstorming and researching low intent keywords to target. SEO can be used to raise awareness through guest posting , too. . You can do this by tracking metrics and user behavior.

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