Customer Development Early Stage Hiring Viral 
The Startup Toolkit
NOVEMBER 10, 2012
Spoiler: You can’t hire out sales because in the early days it’s about learning, not selling, and hired guns can’t bring back bad news. It’s as big of a deal as getting your viral loop working — it’s how you’re going to acquire customers at scale.
Steve Blank
APRIL 20, 2021
Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. It bears repeating: an early-stage startup must focus on making one customer group excited by a mission-aligned product.
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crowdSPRING Blog
NOVEMBER 2, 2012
Using mTurk to interview 100 customers (in 4 hours) | Customer Development Labs - [link]. A startup’s first hires: What to look for | Fortune - [link]. Lessons from a top Angel Investor: Fabrice Grinda talks about his 100 early-stage investments – [link]. ” - [link].
Startup Lessons Learned
APRIL 14, 2009
In an early-stage startup especially, revenue is not an important goal in and of itself. This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. Let’s start with a simple question: why do early-stage startups want revenue? But all things are never equal.
Startup Lessons Learned
MARCH 13, 2009
Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? This is the usual reason given for a marketing launch, but for most early stage startups, its a failure. Do some Customer Development instead.
A Smart Bear: Startups and Marketing for Geeks
OCTOBER 24, 2011
Because then you’d miss out on: Whether it’s better experience to build a complete, tiny startup or to do more in-depth customer development for a meatier problem. So that means stuff like thinking about what a business model might be, it does mean customer development. So I have a question for you, Jason.
Up and Running
MAY 23, 2016
If you don’t yet have a team yet, list the roles you need to hire for. Also, make a bullet list of the marketing activities that will drive customers to your door. If you don’t yet have a team yet, list the roles you need to hire for. Noah Parsons says, “Start collecting contact information for interested, prospective customers.
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