Remove Customer Development Remove Framework Remove Management Remove Sales Cycle
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Why Real Learning is Outside the Building, Not Demo Day

Steve Blank

We think teaching teams a formal methodology around the Lean Framework (Business Model design, Customer Development and Agile Engineering) is a natural evolution of how successful incubators/accelerators will build startups. Filed under: Customer Development , Lean LaunchPad , Teaching. Here’s how that happened.

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How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. Much like our digital PR offering, we started with a lean operation: We used Google Sheets to manage content operations across all accounts, along with dashboards that each client had access to. niche down”). “If Image source ).

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

They are gaining valuable customer data. These founders have not managed, to borrow a phrase from Steve Blank , to create a scalable and repeatable sales process. Every sale requires handholding and personal attention from the founders themselves. (For Labels: agile , customer development 15comments: Scott Shapiro said.

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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

of Opportunities – An opportunity is a lead that is now being actively managed by a sales person and is moving along the pipeline toward either a closed sale or a loss. For long sales cycles, it is important to measure this to estimate marketing ROI for tactics in the short term.

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