Startup Professionals Musings

JUNE 5, 2012

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

Non-Compete 241

Non-Compete Merger Technical Review Software Review 241

Up and Running

APRIL 25, 2013

As the world increasingly goes digital, using postage mail for customer outreach has almost become an anachronism. In fact, many small to medium-sized businesses (SMBs) are using targeted direct mailings alongside their digital efforts to connect with customers. Enabling QR Code Technology. Coding is the Key.

Direct Marketing 81

Direct Marketing Database Marketing Campaign 81

Startup Professionals Musings

SEPTEMBER 28, 2012

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Successful people don’t wait for their kids to teach them about new technologies, or wait to be the last one on the block to try new things. Define relevant metrics and measure.

Social Media 289

Social Media Small Business Media Technical Review 289

Startup Professionals Musings

AUGUST 1, 2020

Always start with a formal proposal, limited in scope to a specific common objective or technology, for a limited amount of time, bounded by a two-way non-disclosure statement. With this agreement in place, there are a host of ways that both sides can win: Share common technology. Up-sell related products or cross endorsement.

Non-Compete 317

Non-Compete Intellectual Property Merger Acquisition 317

Startup Professionals Musings

MAY 4, 2011

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

Partner 225

Partner Non-Compete Merger Technical Review 225

Steve Blank

OCTOBER 24, 2016

Visionary CEOs are product and business model centric and extremely customer focused. The best are agile and know how to pivot – make a substantive change to the business model while or before their market has shifted. They know who their customers are because they spend time talking to them. How to Miss the Boat – Five Times.

Azure 120

Azure Business Model Cloud Artificial Inteligence 120

Steve Blank

OCTOBER 24, 2016

Visionary CEOs are product and business model centric and extremely customer focused. The best are agile and know how to pivot – make a substantive change to the business model while or before their market has shifted. They know who their customers are because they spend time talking to them. How to Miss the Boat – Five Times.

Azure 120

Azure Business Model Cloud Artificial Inteligence 120

Startup Professionals Musings

APRIL 19, 2020

I see too many business plans that are really product plans for customers, touting free services and long feature lists. No product, even with a large opportunity, is ready to scale until you can show it working, with multiple customers paying the full price, to validate the business model. Word-of-mouth does not scale.

Hockey Stick 386

Hockey Stick Intellectual Property Startup Non-Compete 386

YoungUpstarts

DECEMBER 5, 2013

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. I have been involved in many of these innovations, mainly through my last startup venture, a company that became the world’s leading provider of credit card loyalty solutions with bank customers in 30 countries.

Programming 150

Programming Turkey Social Media Redemption 150

Startup Professionals Musings

OCTOBER 2, 2018

Digital marketing is all about establishing a voice and sending a message that customers can relate too, and makes you stand out. Put your customer at the top, rather than technology. Prioritize the list by customer reach, effort required by you, as well as cost. There is no one best channel for all businesses.

Marketing 240

Marketing Viral Channel Metrics 240

YoungUpstarts

MAY 20, 2018

However, it seems that the business card is the only thing in the past that the technology hasn’t figured out how to replace, and it seems like it will continue to live on. With the rapid growth of technology and Internet today, it is really surprising why the business card is still one of the best choices for many business people.

Direct Marketing 214

Direct Marketing Mobile Portfolio Networking 214

Startup Professionals Musings

SEPTEMBER 1, 2018

Always start with a formal proposal, limited in scope to a specific common objective or technology, for a limited amount of time, bounded by a two-way non-disclosure statement. With this agreement in place, there are a host of ways that both sides can win: Share common technology. Up-sell related products or cross endorsement.

Partner 147

Partner Non-Compete Intellectual Property Merger 147

Ben's Blog

JUNE 18, 2011

We are not in a technology bubble. We have not even taken a major step towards a technology bubble. So let us first ask if “a very high percentage of the population&# has bought into a distorted premise about the future growth prospects for technology. Thirdly, the market is far bigger. The internet is working.

Technical Review 64

Technical Review Software Review Valuation Internet 64

YoungUpstarts

SEPTEMBER 28, 2017

Reach Potential Customers Where They Are. According to Gina Luk, an expert senior analyst at Mobile Workforce Strategies, the mobile market will continue to grow tremendously in the coming years from $40 Billion in 2015 it’s projected to rise to $63 Billion by 2020. Improve Your Direct Marketing Efforts.

Mobile 113

Mobile Retention Differentiation Direct Marketing 113

YoungUpstarts

OCTOBER 26, 2017

To enliven Puerto Rico´s market, Neil Billock has recently moved his direct marketing business and entrepreneurship to the country. Local businesses, in particular, will be able to take advantage of digital marketing as it increases their visibility and takes them to the forefront of the market.

Puerto Rico 113

Puerto Rico Marketing Vertical America 113

Startup Professionals Musings

JUNE 14, 2014

Always start with a formal proposal, limited in scope to a specific common objective or technology, for a limited amount of time, bounded by a two-way non-disclosure statement. With this agreement in place, there are a host of ways that both sides can win: Share common technology. Up-sell related products or cross endorsement.

Partner 244

Partner Non-Compete Intellectual Property Merger 244

YoungUpstarts

APRIL 23, 2018

There is nothing worse than launching a business and then wondering where all your customers are. Your business will be perfectly positioned to adapt to emerging technologies if you continue to learn. Direct marketing. Always do your homework before you launch. If you build it, they will not come-garner an audience first.

Entrepreneur 196

Entrepreneur Social Media India Startup 196

Startup Professionals Musings

AUGUST 10, 2016

Always start with a formal proposal, limited in scope to a specific common objective or technology, for a limited amount of time, bounded by a two-way non-disclosure statement. With this agreement in place, there are a host of ways that both sides can win: Share common technology. Up-sell related products or cross endorsement.

Partner 120

Partner Non-Compete Intellectual Property Merger 120

Startup Professionals Musings

SEPTEMBER 7, 2013

I see too many business plans that are really product plans for customers, touting free services and long feature lists. No product, even with a large opportunity, is ready to scale until you can show it working, with multiple customers paying the full price, to validate the business model. Word-of-mouth does not scale.

Hockey Stick 278

Hockey Stick Intellectual Property Startup Non-Compete 278

Startup Professionals Musings

NOVEMBER 2, 2013

According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively. Currently, social media is the least used of all customer interaction methods. What’s the problem? My advice is to pick one, start slow, and spread out as you learn.

Social Media 267

Social Media Media Social Network Viral 267

YoungUpstarts

NOVEMBER 7, 2016

We live in a digital age where technology has taken over all aspects of our lives, including the way we run business. Online marketing is now an integral part of operations that helps to increase brand awareness and drive sales, however because of this, many businesses are choosing to ignore their offline marketing. Interaction.

Marketing 124

Marketing Advertising Distribution Reputation 124

www.usatoday.com

JULY 16, 2012

Technology Live. Dubbed "collaborative consumption" — or "the sharing economy" — this movement represents the newly cemented intersection of online social networking, mobile technology, the minimalist movement and heightened penny-pinching brought on by lingering economic uncertainties. Skip to Main Content. Tech: Blogs. Game Hunters.

San Francisco 105

San Francisco Technical Review Zimbabwe New York City 105

Steve Blank

APRIL 30, 2009

Customers went into the store either looking for the SuperMac product by name (if our demand creation activities had been effective) or went in unsure of which brand of board to buy. But the rest; sales, marketing, bus dev is actually customer development that the founder needs to understand.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Startup Professionals Musings

APRIL 9, 2012

Skip the acronyms, history of the company, and the disruptive technology behind your solution. Market size and growth opportunity. Investors are looking for a large and growing market. Who is your customer, what is the price, and how much does it cost you to build one? Business model.

Business Plan 244

Business Plan Elevator Pitch Viral Lead Generation 244

Steve Blank

SEPTEMBER 27, 2010

In Customer Development the goal of a minimum feature set is to pare the features of the first product release to the minimum necessary for early customers. And once you got the data you asked for, it still took weeks or months for a marketer to tease out any customer insight and trends from the data. An Epiphany.

San Francisco 230

San Francisco Database Advisory Board Silicon Valley 230

Startup Professionals Musings

FEBRUARY 14, 2016

I see too many business plans that are really product plans for customers, touting free services and long feature lists. No product, even with a large opportunity, is ready to scale until you can show it working, with multiple customers paying the full price, to validate the business model. Word-of-mouth does not scale.

Hockey Stick 120

Hockey Stick Intellectual Property Non-Compete Business Model 120

YoungUpstarts

AUGUST 6, 2013

Jacksonville, Florida-based and healthcare technology-focused business accelerator Healthbox has identified seven companies that will be selected to participate in its inaugural accelerator program. In the News business accelerator Florida Healthbox healthcare startups wellness'

Programming 140

Programming Florida Jacksonville Startup 140

Startup Professionals Musings

JULY 9, 2011

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Successful people don’t wait for their kids to teach them about new technologies, or wait to be the last one on the block to try new things. Define relevant metrics and measure.

Social Media 261

Social Media Media Marketing Social Network 261

Startup Professionals Musings

FEBRUARY 3, 2011

Skip the acronyms, history of the company, and the disruptive technology behind your solution. Market size and growth opportunity. Investors are looking for a large and growing market. Who is your customer, what is the price, and how much does it cost you to build one? Business model.

Elevator Pitch 226

Elevator Pitch Viral Lead Generation Metrics 226

Startup Professionals Musings

JANUARY 11, 2015

I see too many business plans that are really product plans for customers, touting free services and long feature lists. No product, even with a large opportunity, is ready to scale until you can show it working, with multiple customers paying the full price, to validate the business model. Word-of-mouth does not scale.

Hockey Stick 120

Hockey Stick Intellectual Property Non-Compete Business Model 120

YoungUpstarts

MAY 11, 2016

You could carry out a face-to-face direct marketing campaign. You may wish to use the Internet or SMS technology to do all the hard work for you. Tailor your strategy to suit your business and target the right market. Today, there are all kinds of different techniques available.

SMS 100

SMS Startup Social Media Campaign 100

Both Sides of the Table

AUGUST 2, 2009

Twitter is the new CRM (customer relationship management) channel. Capture the data – the currency of online direct marketing prior to Twitter was the email address. If a brand had your email address and permission from you to send occasional messages to you then you could effectively market new products or services.

Conversion 235

Conversion Management Social Network Philadelphia 235

ConversionXL

NOVEMBER 4, 2011

Conversion optimization is the method of tuning websites or landing pages with the goal of converting more visitors into customers. Customers often behave unexpectedly. The second reason is that you are not your customer, hence thinking customers use your site like you do will leave you in the dark. CityCliq: 88.9%

Conversion 109

Conversion Framework Technical Review Sales 109

Startup Professionals Musings

APRIL 9, 2010

Your goal is to find a way to partner with your "competitor" in such a way that both parties can substantially benefit from the other's resources - but without stealing customers or damaging anyone's credibility. Up-sell related products after the initial sale. Cross endorsement. Online, this starts with link exchanges.

Partner 120

Partner Non-Compete Exit Strategy Affiliate 120

Startup Professionals Musings

JUNE 4, 2010

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Successful people don’t wait for their kids to teach them about new technologies, or wait to be the last one on the block to try new things. Define relevant metrics and measure.

Social Media 222

Social Media Media Marketing Social Network 222

Duct Tape Marketing

MAY 23, 2014

Customize your approach and don’t use pre-made templates. With the bevy of marketing systems that allow you to use the same pre-designed “rush priority” envelope, or a web site and email template that another 200 small businesses are using, you stand to accomplish the opposite of standing out.

Marketing 69

Marketing Vietnam Virginia Direct Marketing 69

YoungUpstarts

DECEMBER 1, 2013

You’re ready to expand your customer base — almost. However, you’re certain it can’t be done without buying and mastering a certain software program that lets you personalize your marketing efforts. Your one-time marketing failure has convinced you not to try again. Yes, marketing is far from certain.

Florida 182

Florida Cofounder Tampa Hiring 182