ConversionXL

MAY 8, 2019

Further, you’ll never develop a brand that differentiates your products—your site will be just one more faceless ecommerce seller. Because blog content typically takes advantage of organic search—it’s a free distribution channel that can help get awareness efforts off the ground. Blog posts. Do original research. Interviews.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

Austin Startup

MARCH 26, 2019

Even pre-launch, there’s work you can do here to differentiate yourself. Being able to staff your customer service team to respond quickly to customers, often directly on these social channels, will increase retention and repeat purchasing and also serve to drown out negative feedback. How will you take advantage of SEO and SEM?

Technical Review 49

Technical Review Software Review China Acquisition 49

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. I asked their chief revenue officer, how do you do attribution on this community? He's like, I can't, don't care.

Community 54

Community Kuwait Cofounder Bootstrapping 54

Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

ConversionXL

FEBRUARY 3, 2022

No changes were made to the customer journey, and it had nothing to do with revenue lift. It isn’t about finding quick hacks to boost short-term revenue. They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

FEBRUARY 9, 2016

This means users love it, that there’s lots of retention and engagement, even at small numbers. The key differentiator being the product-level focus vs. the channel-level focus of traditional marketing effort. For example, optimizing retention is a major component of growth hacking that most people ignore.

Retention 48

Retention Metrics Acquisition Conversion 48

ConversionXL

APRIL 3, 2019

Vanguard decided that focusing on customer experience would help them differentiate from their competitors: Set up experimentation around customizing and personalizing the customer experience. million; Total revenue: $97.5 Fit for the test: Normal tests assume independence and that error is normally distributed.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

Mucker Lab

MAY 1, 2013

Instead of aiming for hundreds of millions of dollars in software licensing revenue – they want to conquer existing industries and aim for tens of billions of dollars in widget revenues. For a long time, software was viewed as an enabler and accelerant for competitive differentiation for incumbents.

Software 107

Software Silicon Valley Los Angeles Columbus 107

ConversionXL

FEBRUARY 3, 2022

The introductory stage is rarely profitable because of high distribution and promotion expenses but low sales. It should also act as a differentiation tool. Use incentives to optimize customer retention and advocacy through gamification. Revenue grew by 637%. It tells people why they should choose you. The result?

Product 102

Product Marketing Social Media Channel 102