Hearpreneur

JANUARY 28, 2022

My wife and I both worked as mechanical engineers, so we wanted a name that paid tribute to our profession. Momentum is a term that is highly related to engineering, as it relates to motion and dynamics. We thought about what makes our business differentiated and unique from existing companies in the space.

Naming 150

Naming Entrepreneur Jordan Merger 150

ConversionXL

MAY 27, 2022

Bootstrapped startup Omnisend carved out a $19 million niche in an already saturated vertical. SEO-focused content can drive new traffic to your site while providing prospects with a step-by-step guide to a persistent problem. SEO should lead with intent. But the keyword below shifts the focus entirely to AR rifles.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

Duct Tape Marketing

AUGUST 25, 2022

In this episode, we dive into Brent’s framework that can help you attract the right customers, establish your authority, and build a marketing engine that will help you acquire a solid, growing client base. It doesn't have to just be a vertical. 5:31] How do you define scale, and how does it differ from growth?

Marketing 84

Marketing Framework Vertical SEO 84

ConversionXL

FEBRUARY 3, 2022

At the acquisition stage, channels might include SEO, paid advertising, content marketing, etc. Though Dollar Shave Club’s organic strategy appears to be growing their following, there is an opportunity to improve by differentiating content across social channels. Search engine marketing: Driving ROI from searchers.

Framework 102

Framework Marketing Acquisition Retention 102

Duct Tape Marketing

FEBRUARY 16, 2022

In this episode, we dive into Brent’s framework that can help you attract the right customers, establish your authority, and build a marketing engine that will help you acquire a solid, growing client base. It doesn't have to just be a vertical. 5:31] How do you define scale, and how does it differ from growth?

Framework 80

Framework Vertical Hosting Networking 80

ConversionXL

JANUARY 21, 2020

What about corporation-wide reporting for different brands, verticals, portals, or even companies within a multinational concern, all of which operate in different countries? For whatever reason, our engineers forgot to implement the tracking on one of the shops, and I forgot to test everything correctly. My conclusions were wrong.

Technical Review 73

Technical Review Software Review Analytics Aggregator 73

ConversionXL

JULY 27, 2015

Accessibility and search engine optimisation (SEO) are closely related. If content is easier to access for screen readers, it is also easier for search engines to read and index. Both SEO and accessibility make you think of your user first and foremost. Users with low vision will struggle to read the label.

Conversion 48

Conversion Software Review Technical Review HTML 48