Duct Tape Marketing

NOVEMBER 2, 2023

07:11] With so many tools claiming the same space, how does Databox differentiate itself? [08:43] This company, databox, is a business analytics software company that helps companies monitor, report, predict, and improve their entire company's performance in one's spot. There's another guy in Germany that's the fourth, which is crazy.

Metrics 72

Metrics Analytics Forecast Software Review 72

crowdSPRING Blog

NOVEMBER 8, 2011

It’s not surprising that North America dominates the ranking (Germany, with 10 brands on the list, comes in second). Interbrand identified three major trends driving marketing today: differentiation, collaboration and humanizing technology. Differentiate. Differentiation starts with an understanding about your brand.

North America 107

North America Taiwan Differentiation Germany 107

ConversionXL

OCTOBER 14, 2021

You work tirelessly to understand your customer, market, and competition so you can differentiate. You can use this brand tracking metric to understand terms and emotions that customers associate with your brand (such as trustworthy, sustainable, and affordable) and use them to further differentiate brand messaging. Why is that?

Metrics 157

Metrics Marketing Campaign Audience 157

Brandanew

OCTOBER 12, 2015

One of the major problems with automation is that the software does not know how to differentiate between different people. For instance, suppose you mean to address someone by a first name (e.g. Dear John) at the start of a mail but one of the recipients has put a Mr in front of his name. gif via: Kapost.

Software Review 100

Software Review Marketing Semantic Social Media 100

BeyondVC

APRIL 16, 2004

For those of you who understand that selling IT software to enterprises is not easy, I thought you would enjoy this email from one of my portfolio companies regarding differentiation and “secret sauce.” Our company is going to get out of software and information technology completely. with my $3.60

Business Model 60

Business Model San Jose Fiji Germany 60

Hearpreneur

OCTOBER 7, 2015

Before we began the logo we knew the choice of name was super important for us, when we first set up we struggled for names and I randomly started going through Wikipedia and came across fighter jets. Our name is Strafe Creative and to “strafe” is when a fighter jet quickly changes direction. 2 – Keeping the Logo Fun.

Entrepreneur 48

Entrepreneur Social Media Design Naming 48