ConversionXL

FEBRUARY 3, 2022

No changes were made to the customer journey, and it had nothing to do with revenue lift. It isn’t about finding quick hacks to boost short-term revenue. They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts.

Framework 102

Framework Marketing Acquisition Retention 102

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. One is a framework which is a play on Daniel Pink's Amp, which you may have heard of. So that was the key thing.

Community 53

Community Kuwait Cofounder Bootstrapping 53

ConversionXL

SEPTEMBER 10, 2018

Or, if the content team is producing awesome content but not distributing it across email and social channels, you’re once again missing an opportunity to maximize the ROI. If not, remember these are professionals that you’re paying, so put a framework in place that enables them to work together and maximizes the value of their efforts.

Metrics 132

Metrics Campaign Channel Advertising 132

crowdSPRING Blog

NOVEMBER 30, 2012

The Biggest Problem in Mobile: Retention – [link]. The Biggest Problem in Mobile: Retention – [link]. How PRWeb Helps Distribute Crap Into Google & News Sites – [link]. Red All Over: Newspaper Revenues Fall In Q3 – [link]. 40+ Best Web UI Interface Framework Kits – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

ConversionXL

MARCH 29, 2017

Make sure you have a good understanding of your value proposition, cost structure, revenue streams, customer segments, etc. For example, in a year, do you think you can increase your retention by 30%? So, to run with what Drew teaches, you could set three key results that, when multiplied together, would double your revenue.

Marketing 48

Marketing Distribution Retention eCommerce 48

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

APRIL 3, 2018

mobile is ~50% of revenue, shorter form works better. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Retention is the most important thing – if that’s poor, nothing else matters. Retention is the most important thing – if that’s poor, nothing else matters.

Retention 106

Retention Artificial Inteligence Channel Email 106

ConversionXL

JUNE 16, 2022

Research from Optimove shows that young, fast companies derive 30% of revenues from existing customers. As those companies become more established, that increases to around 90% of revenues. Ensure every recommended product helps the customer solve a problem or drive more revenue. Focus on value. So, what does this tell us?

B2B 129

B2B Email Sales Acquisition 129

maplebutter.com

JANUARY 8, 2013

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. I would focus on one product and set a goal to generate $1M in yearly revenue from it. I have a proposal written up including full cost and revenue projections. do something else.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Occam's Razor

SEPTEMBER 15, 2014

They use different technologies of course, and different distribution mechanisms. To use my See-Think-Do-Care framework , mobile websites have to solve for See, Think and Do while mobile apps usually have to solve for Care. The very first thing you'll see will be the distribution between desktop, mobile (smartphones) and tablets.

Analytics 141

Analytics Metrics Mobile DC 141

ConversionXL

MARCH 16, 2016

NPS is a valuable customer experience tool, and companies everywhere are using it to improve their experience and boost revenue. Instead of distributing bulky customer satisfaction surveys, where even your managers don’t know what to do with the results, you have only one question, one metric to deal with. Image Source. Image Source.

.Net 48

.Net Metrics Retention Aggregator 48

ConversionXL

MAY 8, 2019

Because blog content typically takes advantage of organic search—it’s a free distribution channel that can help get awareness efforts off the ground. Interviews deliver original content and can kick off distribution. Blog posts. Some 55% of marketers claim that blogging is their top inbound marketing priority. Do original research.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

ConversionXL

JUNE 19, 2019

Occurs when your business achieves $100k+ in revenue monthly. Don’t use cost per acquisition— use the cost to acquire a customer and the retention cost to keep that customer coming back to buy again. Ben Labay: “How to Add Millions in Revenue with Voice of Customer”. As marketers, we compete for revenue and conversions.

Agile 90

Agile Analytics Algorithm Software Review 90