Startup Professionals Musings

APRIL 21, 2023

This includes personal and team commitments to delivery schedules, quality assurance, manufacturing, and distribution requirements. From time to time, include customers and sales members in ideation sessions. Once a new product is launched, a key metric is the ratio of new product sales to overall sales. Idea management.

Intellectual Property 343

Intellectual Property Metrics .Net Social Network 343

Startup Professionals Musings

JANUARY 13, 2014

Of course, one sale isn’t really enough, so you need to get the first customer to recommend you to a second, and make sure the rate of sales ramps up quickly enough to keep the business alive and growing. If you lose money on every sale, it’s hard to make it up in volume. Your revenue model has to make sense. Marty Zwilling.

Business Model 248

Business Model Sales Customer Distribution 248

Startup Professionals Musings

JUNE 10, 2016

The right channel for marketing and distribution is one of the basic “four Ps” of business (product, promotion, price and placement). Resist the channel sales pitch for exclusivity. Treat distribution partners as part of your team. Avoid direct sales forces and wholly owned channels initially.

Channel 120

Channel Distribution Partner Acquisition 120

Startup Professionals Musings

NOVEMBER 4, 2019

I recommend a ten-slide pitch to start, reviewed by friends and advisors, to be expanded to a ten-to-twenty-page business plan with opportunity sizing, cost and price details, competitors, marketing and sales strategy, financial projections, and resources required. Make sure your solution is defensible and unique.

Intellectual Property 235

Intellectual Property Elevator Pitch Harvest Technical Review 235

Startup Professionals Musings

DECEMBER 7, 2022

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Continually add new marketing and distribution partners. Ask every employee to focus on sales. Aggressively enter new markets and sales channels. Real growth always requires real marketing.

Startup 335

Startup Social Media Metrics Viral 335

Startup Professionals Musings

NOVEMBER 23, 2012

Of course, one sale isn’t really enough, so you need to get the first customer to recommend you to a second, and make sure rate of sales ramps up quickly enough to keep the business alive and growing. If you lose money on every sale, it’s hard to make it up in volume. You need a sales channel that works, and one you can afford.

Sales 240

Sales Customer Business Model Distribution 240

Startup Professionals Musings

MARCH 28, 2022

Even then, the business and leadership efforts to solicit and manage donations cost real money, and may be more difficult than the marketing and sales jobs of most startups. distributed cash aid from $137.9 distributed cash aid from $63.9 distributed cash aid from $62.8 distributed cash aid from $70.2

Distribution 250

Distribution Africa United States Salary 250

Startup Professionals Musings

JANUARY 22, 2021

Word of mouth is not adequate for marketing and sales. Even though the Internet is pervasive and free, you should not assume that a website is all you need for sales and marketing. Everyone must be part of the sales process.

Business Model 414

Business Model Angel Investor Bootstrapping Revenue 414

Startup Professionals Musings

SEPTEMBER 4, 2011

Of course, one sale isn’t really enough, so you need to get the first customer to recommend you to a second, and make sure rate of sales ramps up quickly enough to keep the business alive and growing. If you lose money on every sale, it’s hard to make it up in volume. You need a sales channel that works, and one you can afford.

Business Model 244

Business Model Sales Customer Distribution 244

Startup Professionals Musings

AUGUST 27, 2023

Measure progress through metrics on sales, revenue, and penetration. These start with your brand image, search visibility and process, and extend to the actual sales transaction. Seek customer feedback on ways to improve value and satisfaction. Seek to dominate your market over competitors.

Agile 229

Agile Leadership Global Distribution 229

Startup Professionals Musings

JULY 25, 2020

This includes personal and team commitments to delivery schedules, quality assurance, manufacturing, and distribution requirements. From time to time, include customers and sales members in ideation sessions. Once a new product is launched, a key metric is the ratio of new product sales to overall sales. Idea management.

Intellectual Property 360

Intellectual Property Social Network Metrics .Net 360

Startup Professionals Musings

JANUARY 17, 2015

That might start with the CEO giving the investor pitch to the whole organization, and distributing the current business plan document to everyone. Sales and distribution channel activity will be analyzed, as well as cost of customer acquisition, to make an independent assessment of your financial projections.

Technical Review 120

Technical Review Due Diligence Startup Term Sheet 120

Startup Professionals Musings

APRIL 11, 2022

Popular revenue models today include recurring subscription charges, licensing, as well the traditional sale or lease model. It takes partners to make a business work, normally including suppliers, marketing, channel, and distribution partners, as well as funding partners. Free” is not an attractive revenue model to investors.

Business Model 334

Business Model Intellectual Property Angel Investor Channel 334

Startup Professionals Musings

AUGUST 15, 2010

Of course, one sale isn’t really enough, so you need to get the first customer to recommend you to a second, and make sure rate of sales ramps up quickly enough to keep the business alive and growing. If you lose money on every sale, it’s hard to make it up in volume. You need a sales channel that works, and one you can afford.

Sales 229

Sales Startup Distribution Revenue 229

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Revenue 263

Revenue Startup Technical Review Business Model 263

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Technical Review 234

Technical Review Business Model Revenue Social Media 234

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Small Business 147

Small Business Revenue Technical Review Business Model 147

Startup Professionals Musings

JANUARY 27, 2016

The free and growing open source software community, which covers most mobile and web apps, oppose software patents as impeding or prohibiting the distribution of free software. Patents are counter to open source initiatives and free software. By definition, patents limit the commercialization rate and range for a new innovation.

Software Review 120

Software Review Intellectual Property Software Technical Review 120

Startup Professionals Musings

MARCH 9, 2020

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Continually add new marketing and distribution partners. Ask every employee to focus on sales. Aggressively enter new markets and sales channels. Real growth always requires real marketing.

Social Media 329

Social Media Metrics Viral Channel 329

Startup Professionals Musings

MAY 15, 2023

Avoid “sales speak” and pushing your product. This means that, for your content niche, what you are distributing and your recommendations are the very best of what you and other experts have found. Experts and advisors offer new value from their insights, opinions, and experience. People appreciate that and come back for more.

Customer 261

Customer Marketing Harvest Advertising 261

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Customer 242

Customer Technical Review Business Model Revenue 242

Startup Professionals Musings

JULY 26, 2013

Sales and marketing strategy. This will involve an analysis of the company’s distribution channels, advertising, and pricing strategy. Investors will talk to their own experts on the size of the potential market and the expected growth rate.

Technical Review 242

Technical Review Due Diligence Startup Term Sheet 242

Startup Professionals Musings

JULY 3, 2012

Missed milestones de-motivate the team, unrealistic financial projections will put you in crisis with investors, and you find you need to double every product development timeframe when talking to sales and marketing. Build a learning organization that shares your vision and drive. Strategically timid and haphazard marketing.

Advisory Board 240

Advisory Board Forecast Early Stage Product Development 240

Startup Professionals Musings

MARCH 25, 2016

It may be small feature extensions, packaging and distribution that can make your solutions attractive and more competitive for new market segments. Identify your built-in biases and define compensating development and marketing strategies. Extend your solution features to meet new interests.

Customer 120

Customer Marketing Social Media Technical Review 120

Startup Professionals Musings

JUNE 29, 2012

Sales and marketing strategy. This will involve an analysis of the company’s distribution channels, advertising, and pricing strategy. Investors will talk to their own experts on the size of the potential market and the expected growth rate.

Technical Review 245

Technical Review Due Diligence Term Sheet Startup 245

Startup Professionals Musings

JULY 24, 2020

Toms shoes donates a pair for every one sold, and maintains employee passion and loyalty by giving their most effective employees international trips to assist non-profit partners in distributing shoes in interesting places like Nepal and Honduras. Appeal to all your customer senses all of the time.

Honduras 340

Honduras Nepal Social Media Employee 340

Startup Professionals Musings

AUGUST 3, 2022

Any increase in brand recognition, as well as personal connections, is a multiplier to your existing marketing and sales efforts. Look for a merger or acquisition that will bring multiplier resources to your business, such as related successful products, a positive brand image, or a proven distribution network.

Marketing 299

Marketing Social Media Merger Acquisition 299

Startup Professionals Musings

DECEMBER 17, 2022

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. Thus even if unit sales keep increasing, revenues can lag due to the need for lower prices as the mainstream market takes over.

Hockey Stick 265

Hockey Stick Guerilla Acquisition Startup 265

Startup Professionals Musings

JUNE 26, 2019

Even then, the business and leadership efforts to solicit and manage donations cost real money, and may be more difficult than the marketing and sales jobs of most startups. distributed cash aid from $137.9 distributed cash aid from $63.9 distributed cash aid from $62.8 distributed cash aid from $70.2

Distribution 187

Distribution Africa United States Salary 187

Startup Professionals Musings

APRIL 20, 2011

Missed milestones de-motivate the team, unrealistic financial projections will put you in crisis with investors, and you find you need to double every product development timeframe when talking to sales and marketing. Build a learning organization that shares your vision and drive. Strategically timid and haphazard marketing.

Advisory Board 232

Advisory Board Startup Forecast Early Stage 232

Startup Professionals Musings

AUGUST 22, 2020

Avoid “sales speak” and pushing your product. This means that, for your content niche, what you are distributing and your recommendations are the very best of what you and other experts have found. Experts and advisors offer new value from their insights, opinions, and experience. People appreciate that, and come back for more.

Customer 319

Customer Marketing Harvest Advertising 319

Startup Professionals Musings

DECEMBER 28, 2010

Sales and marketing strategy. This will involve an analysis of the company’s distribution channels, advertising, and pricing strategy. Investors will talk to their own experts on the size of the potential market and the expected growth rate.

Technical Review 229

Technical Review Due Diligence Term Sheet Angel Investor 229

Startup Professionals Musings

JULY 13, 2019

Popular revenue models today include recurring subscription charges, licensing, as well the traditional sale or lease model. It takes partners to make a business work, normally including suppliers, marketing, channel, and distribution partners, as well as funding partners. Free” is not an attractive revenue model to investors.

Intellectual Property 250

Intellectual Property Business Model Angel Investor Channel 250

Startup Professionals Musings

MARCH 20, 2020

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. Thus even if unit sales keep increasing, revenues can lag due to the need for lower prices as the mainstream market takes over.

Hockey Stick 307

Hockey Stick Guerilla Acquisition Revenue 307

Startup Professionals Musings

OCTOBER 9, 2023

This is not just a product pitch, but must include all elements of your pricing, marketing, distribution and maintenance. A small advisory board of outside people with experience in your domain can give you the unbiased feedback you need, as well as connections for setting up distribution and sales channels.

Technical Review 220

Technical Review Advisory Board Software Review Business Model 220

Startup Professionals Musings

MAY 14, 2012

A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. Sales/Marketing. Be specific on sales channels and marketing initiatives. Distribution. How do you distribute your product or service? How will you reach your customers? Cost structure.

Business Model 242

Business Model Distribution Viral Green 242

Startup Professionals Musings

JUNE 25, 2017

Even then, the business and leadership efforts to solicit and manage donations cost real money, and may be more difficult than the marketing and sales jobs of most startups. distributed cash aid from $137.9 distributed cash aid from $63.9 distributed cash aid from $62.8 distributed cash aid from $70.2

Distribution 140

Distribution Africa United States Salary 140