Remove Download Remove PPC Remove SEM Remove Software Review
article thumbnail

Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Most videos are now in-stream (no download first), and new ones can be interactive, with clickable hot spots. Pay per click (PPC). Wikipedia started this, but it is also used for technical support, software, and product reviews.

Internet 239
article thumbnail

Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Most videos are now in-stream (no download first), and new ones can be interactive, with clickable hot spots. Pay per click (PPC). Wikipedia started this, but it is also used for technical support, software, and product reviews.

Internet 224
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best Practices and Tips for Restaurant Web Design

crowdSPRING Blog

Today, we’ll review 10 web design marketing best practices and tips for restaurant web design. Remember too that many customers will find your restaurant’s homepage after reading reviews, so keep the content on your homepage focused and short. Tip: Make your menu available as text, not as a downloadable PDF.

Web 127
article thumbnail

How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

Reviewing a competitor’s online presence helps me understand how to differentiate my client. Then, I perform my own search, going through at least two pages of PPC ads and organic results. reviews, trust). BuiltWith lets you take a peek under the hood of your competitors’ websites and find out exactly what software they use.

SEO 126
article thumbnail

PPC Basics Explained — PPC Management for Small Businesses

Up and Running

Because pay-per-click advertising (PPC) needs to be an option you consider in order to reach your customers and stay competitive online. In this article, we will cover what exactly PPC marketing entails, why PPC marketing is a beneficial tool for small businesses, and some PPC basics and best practices to get you started.

PPC 81
article thumbnail

A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

Reviewing a competitor’s online presence helps me understand how to differentiate my client. Then I perform my own search, going through at least 2 pages of PPC ads and organic results. I analyze the story the competitors tell with their landing pages, their site UX, and transparency (reviews, trust).

SEO 131
article thumbnail

3 Awesome, Downloadable, Custom Web Analytics Reports

Occam's Razor

Not only will I tell you about them, I'll give you downloadable links so you can get going right away! You can use them as is, or, better still, you can download and adapt them to your unique business needs. Paid media (PPC, Display etc), Earned media(Social Media), and Free media (SEO, Referring Sites etc). celebrate.].

Analytics 125