How to Do a Competitive Analysis: A Step-by-Step Guide
ConversionXL
JUNE 30, 2019
Often, the layout is something their web designer came up without doing a thorough analysis or testing. (In Karl Gilis , a web usability consultant, is a big fan of comparative user testing: Karl Gilis: For me, it’s incredibly interesting to see what the users like and dislike about the sites of my client’s competitors.
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