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How to Get Your SEO and PPC Teams on the Same Page

ConversionXL

You wouldn’t hire a brain surgeon to treat your heart condition. PPC has a role. Ask the following six questions to help SEO and PPC teams collaborate—and achieve better results than either could on their own. Are SEO and PPC teams communicating effectively and sharing insights? It’s the same for search engine marketing.

PPC 69
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Demand Generation: Turn Ideal Buyers Into Superheroes

ConversionXL

70% of buyers have done their research before they talk to sales, and 60% of buyers prefer not to talk to sales teams at all. In this article, you’ll learn how to use demand to fuel your sales funnel, build relationships, and grow your business. It aims to fuel your sales pipeline , shorten the sales cycle, and generate revenue.

Demand 91
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A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

Some see it as a sales tactic, while others view it as a content marketing strategy. Account-based marketing is an approach where marketing and sales work together to nurture target accounts and convert or retain customers. It needs perfect alignment from sales, marketing, and executive leaders across the organization.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

After the product’s developed, the startup employes marketing to get attention, Sales to close deals, and perhaps a Director of Customer Service to field customer issues. million in sales and selling an average of 1,000 items per day. went after enterprise sales model with a non-recurring, small price. emphasis mine).

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What 15 CEOs Learned Building Top Agencies

ConversionXL

Scaling a people-intensive business requires hiring and retaining exceptional talent. Samantha Noble of Biddable Moments used a training course: Samantha Noble, Biddable Moments: “My biggest client has come off the back of a PPC training course that I run. Spoiler alert: It all comes down to people.

SEO 110
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What 15 CEOs Learned Building Top Agencies

ConversionXL

Scaling a people-intensive business requires hiring and retaining exceptional talent. Samantha Noble of Biddable Moments used a training course: Samantha Noble, Biddable Moments: “My biggest client has come off the back of a PPC training course that I run. Spoiler alert: It all comes down to people.

SEO 49