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Developing A PR Strategy For Your Small Business’s Product Launch

YoungUpstarts

An influencer is someone in your industry who is viewed as an expert and has a large following on social media. As you know, there are some social media users who have a lot of followers but their posts don’t receive any likes or retweets. Your marketing for the new product doesn’t end after it releases. .”

PR 100
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Are You Ever “Finished” with Inbound Marketing?

Duct Tape Marketing

photo credit: Folk Media via photopin cc. Inbound marketing is both an art and a science. The technology, metrics, measurements, testing, and goals are the science part of it while the creative campaigns and intuitive ideas are a critical part of the art of inbound marketing. One more social media experiment.

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5 Companies That Could Become The Next Apple

YoungUpstarts

GoPro has tapped into what has turned out to be a very successful marketing niche with its line of wearable cameras. Google (GOOGLE, Tech30)’s Android is expected to eventually surpass Apple in revenue sales with 18 percent revenue growth in the smartphone and tablet market. GoPro’s High Tech Wearable Cameras.

San Diego 100
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The Ultimate Ranking Recipe: Content, Links & The Power of Persuasion

Duct Tape Marketing

Connect with John Jantsch on LinkedIn This episode of The Duct Tape Marketing Podcast is brought to you by ActiveCampaign Try ActiveCampaign free for 14 days with our special offer. Duct Tape Transcript Email Download New Tab John (00:08): Hello, and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch.

SEO 64
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Economic Moats: Who Has Them? And How Do You Get One?

ConversionXL

It was essential for their market: Most people will assume the service is fairly identical among [car insurance] companies, or close enough, so they’re going to do it on cost, so I gotta be the low-cost producer. Takeaway : The positive impact of market share compounds—especially for software adoption. Network effects. Efficient scale.

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Writing novice? 6 best pieces of advice from successful authors

The Next Web

In Kurt Vonnegut’s list of rules for writing with style , he explains how much better his writing is when it sounds the way he talks: I myself find that I trust my own writing most, and others seem to trust it most, too, when I sound most like a person from Indianapolis, which is what I am. Let us know in the comments.

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7 Questions to Evaluate Your Brand’s Health

Duct Tape Marketing

7 Questions to Evaluate Your Brand’s Health written by Guest Post read more at Duct Tape Marketing. Right now, the barriers for new brands and startups to enter the market have never been lower. To determine whether or not your brand is thriving or struggling, ask yourself and your marketing team these questions.