Version One Ventures

SEPTEMBER 17, 2013

Selling into this market requires the traditional enterprise sales approach, comprised of a large ‘boots on the ground’ field sales team that works with key decision makers (e.g. These are long sales cycles, often with multiple departments and stakeholders involved. CTO, VP of HR) in the customer organization.

Fractional CTO 154

Fractional CTO Software Review Viral Sales Cycle 154

Startup Professionals Musings

MARCH 20, 2023

Technologies that cure world hunger may find that that hungry people don’t have money, and government agencies as customers are a very long sales cycle. More features usually means more complexity in operation and support. This means more time and money for viral marketing, product iterations, and promotions.

Customer 276

Customer Sales Cycle Social Media Viral 276

Startup Professionals Musings

JUNE 19, 2020

Technologies that cure world hunger may find that that hungry people don’t have money, and government agencies as customers are a very long sales cycle. More features usually means more complexity in operation and support. This means more time and money for viral marketing, product iterations, and promotions.

Technology 317

Technology Marketing Sales Cycle Social Media 317

Both Sides of the Table

OCTOBER 19, 2009

There was no viral social networking products back then like Twitter where people could easily discover your content. I set up my laptop, connected to the Internet, opened the compulsory 15 page PowerPoint deck and waited for my adoring fans. Web service architecture that provides a content management platform for the Internet.

Venture Capital 274

Venture Capital Term Sheet San Diego Viral 274

Startup Professionals Musings

SEPTEMBER 20, 2014

Creators of technologies that cure world hunger may find that hungry people don’t have money, but government agencies as customers are a very long sales cycle. More features usually means more complexity in operation and support. This means more time and money for viral marketing, product iterations and promotions.

Technology 286

Technology Startup Sales Cycle Social Media 286

Startup Professionals Musings

JUNE 19, 2016

Technologies that cure world hunger may find that that hungry people don’t have money, and government agencies as customers are a very long sales cycle. More features usually means more complexity in operation and support. This means more time and money for viral marketing, product iterations, and promotions.

Sales Cycle 120

Sales Cycle Social Media Viral Technology 120

Startup Lessons Learned

APRIL 14, 2009

Compared to the million-dollar startup, they are operating at micro-scale. Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Then we could focus on standardizing a product that could have an automated sales cycle online.

Customer 167

Customer San Francisco Lean Hockey Stick 167