Steve Blank

DECEMBER 7, 2009

I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. I remember presenting our ideas for Marketing Automation to one VP of Marketing in a large Silicon Valley company. It’s just a story about what happened to me.

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Scott Edward Walker

JULY 25, 2013

The ‘lean startup’ philosophy makes a lot of sense at the beginning of the company when you’re trying to get to product-market fit.” (at I think that the ‘lean startup’ philosophy is essentially to startups what relativity was to physics.” (at I am…very bullish on Silicon Valley. IP integrity is still a challenge.” (at

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Steve Blank

FEBRUARY 18, 2010

My blog also allowed me to indulge my interest in a few other subjects: The Secret History of Silicon Valley , thoughts on a career as an entrepreneur, observations about family and startups, etc. The Best Defense is a Good IP Strategy………… 65. Hollywood Meets Silicon Valley……… 214.

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Steve Blank

DECEMBER 8, 2015

Read part one on the Evolution of Corporate R&D and part two on Innovation Outposts in Silicon Valley. . Today, large companies are creating Innovation Outposts in Innovation Clusters like Silicon Valley in order to tap into the clusters’ innovation ecosystems. Startups are developing IP relevant to the disruption.

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Steve Blank

MAY 26, 2009

You don’t need to worry about any Intellectual Property (IP) issues. The next week another team, working on a new type of solid oxide fuel cell, remarked, “Professor Blank, in our industry there’s a ton of patents and stuff and people tell us we shouldn’t be out there unless we start patent protecting all our IP.” Yeah, I said.

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maplebutter.com

JANUARY 8, 2013

How to stay lean and iterate quickly while you’re building a two sided marketplace, especially when “network effect” and “critical mass” are the two main focuses? I have 2 options: set up a new startup or share my idea with google (or maybe another big silicon valley’s company).

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Steve Blank

MAY 4, 2009

In an IP licensing business, legal and finance are the sharp end of the stick. Steve Blanks 30 years of Silicon Valley startup advice. Later on in this same company’s life, sales will become the pointy end and product development moves to a supporting role. It varies by company and changes over time. Now In Print!

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