Is Click Fraud Devouring Your Ad Budget?
ConversionXL
JUNE 24, 2020
Some businesses approach companies on the “dark web” to click on ads on their website. Some networks are highly sophisticated, and organisers disguise their IP addresses. Competing businesses may click on each other’s PPC ads to waste money. Loads of PPC platforms ( Google Ads included) allow you to blacklist IP addresses. .
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