crowdSPRING Blog
JANUARY 31, 2011
One of the least expensive and most effective ways that small businesses can grow is through the strategic application of public relations. You should determine exactly what it is you are trying to accomplish through public relations efforts and then measure your progress towards that goal. 2,500 Twitter followers?
crowdSPRING Blog
OCTOBER 19, 2012
SaaS products aren’t viral – [link]. Lean Marketing: How to Run Your Marketing Team Like a Startup – [link]. Lean Marketing: How to Run Your Marketing Team Like a Startup – [link]. Newsweek turns to digital-only publication – [link]. Want to get a job at a startup? Show them WHY.
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crowdSPRING Blog
AUGUST 17, 2014
Right now, today, appearing in virtually every corner of the the internet you can be find my neighbor’s video along with thousands of others and witness one of the most successful, most impressive viral media campaigns of all time. Related posts: 5 great viral marketing campaigns (and what small businesses can learn from them!).
crowdSPRING Blog
JUNE 19, 2011
Related posts: Lean Marketing: Public Relations strategies for small businesses and startups. 5 great viral marketing campaigns (and what small businesses can learn from them!). Remember they will write what you say and the information will come from you first. Photo: United Nations Photo.
ReadWriteStart
NOVEMBER 18, 2019
To have the correct image in technology means businesses must have a thorough understanding of the field of public relations (PR). They were linking the app to the viral hashtag #throwbackthursday, which was a natural fit for the brand. Overcoming that obstacle requires some industry-specific tactics and knowledge.
crowdSPRING Blog
SEPTEMBER 6, 2011
Last week I wrote about some ways that not-for-profits could leverage the concepts of lean marketing. The non-profit benefits from increased promotion to a larger audience, and the small business can benefit from positive public relations, stronger audience engagement, and marketing opportunities that they might now otherwise have.
View from Seed
MARCH 8, 2016
If you’re building a product that can grow virally—a social network, for example—brand is almost certainly less important at launch than product. Can you still operate in some kind of lean or scrappy way and launch a brand that resonates with the market? You can absolutely launch lean and scrappy. It’s doable though.
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