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HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. When making technical hires, we always reach out to our network of programmer friends and ask them to sit in on interviews and review resumes with us. Shama Kabani , Marketing Zen.

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Seven Compelling Reasons Why You Should Redesign Your Website

crowdSPRING Blog

We’ve gathered together seven key reasons why you should consider redesigning your website. You’ve updated your brand or marketing strategy. Your website is designed for you, not your customers. You’ve updated your brand or marketing strategy. Brand and marketing strategies are fluid, living things.

Mobile 48
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4 Considerations for Expanding Your Startup to International Markets

mashable.com

The first step in the process of expansion is identifying which markets are of the most strategic significance to your business. Once you’ve targeted a market, however, things can quickly become convoluted and overwhelming. With that in mind, here are four tips for entrepreneurs looking to expand globally.

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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

With more than 40 million monthly pageviews, Mashable is the most prolific news site reporting breaking web news, providing analysis of trends, reviewing new Web sites and services, and offering social media resources and guides. Have an account? Reproduction without explicit permission is prohibited. All Rights Reserved. startupcto

Equity 74
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How To Close The Books on Your Startup

mashable.com

Additionally, closing a business the ‘right way’ ensures the network, reputation, goodwill and momentum you’ve built with the first company can be gracefully transitioned to future projects. Your strength as an entrepreneur and business leader depends heavily on the caliber of your network. Close Just Like You Opened. 5 Comments.

LLC 68
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5 Hot Ecommerce Trends to Watch

mashable.com

Static marketing is dead, and businesses of any size have to be creative to cut through the clutter. When a potential customer visits a website and then leaves without making a purchase, companies can ‘follow’ them on the Internet,” says Melissa Chelist, owner of Storkgifts , an online children’s store. Remarketing.

eCommerce 101
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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter? LinkedIn was curious, so the business social network decided to find out. Have an account? Whom is he or she connected to?