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4 Considerations for Expanding Your Startup to International Markets

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The first step in the process of expansion is identifying which markets are of the most strategic significance to your business. Once you’ve targeted a market, however, things can quickly become convoluted and overwhelming. With that in mind, here are four tips for entrepreneurs looking to expand globally.

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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

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Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter? LinkedIn was curious, so the business social network decided to find out. Have an account?

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HOW TO: Hire the Perfect CTO

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a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. Shama Kabani , Marketing Zen. Have an account? Look for someone who has experience working with a startup, and has an entrepreneurial attitude. Look for passion and skill!

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How to Plan Your Social Integration Strategy

mashable.com

And often, businesses suffer from a “set it and forget” mentality, in which a product manager will slap a Facebook Like button on his sites and declare the business’s website now social. Instead, for marketers and IT professionals, it’s critical to ask “why do we have this technology?” Quite frankly, that is not enough.

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Why Your Startup's Name Matters

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Cezary Pietrzak is a New York-based creative marketer and growth strategist. He currently runs marketing at tech incubator QLabs and previously co-founded travel site Wanderfly. You can read his thoughts on startup marketing at www.cezary.co. RSS Feed 614,263+ Subscribers. Latest Social Media News. Top Stories.

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5 Hot Ecommerce Trends to Watch

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Static marketing is dead, and businesses of any size have to be creative to cut through the clutter. The danger with this type of marketing is the penchant for users to become annoyed due to the “creepy” nature of ads following them around. 7 Tips to Enhance Influencer Marketing. RSS Feed 604,100+ Subscribers. Like Tweet.

eCommerce 101
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How Web APIs Unlock Value in the Cloud

mashable.com

There he heads product definition, marketing, and sales of the Tiggzi , a platform for mobile development. It’s where social user-generated content sits, where forward-thinking creators place their tools. RSS Feed 588,186+ Subscribers. Latest Social Media News. Business & Marketing. Social Media Lists.

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