Occam's Razor
SEPTEMBER 7, 2010
As if massive data we have is not enough of a problem, we also rely on Averages, Percentages, Ratios and Compound/Calculated Metrics in a profoundly sub optimal way, as a drunken man uses lamp-posts – for support rather than for illumination. You saw this problem when I sorted descending or ascending for the metric bounce rate above.
Occam's Razor
NOVEMBER 18, 2014
You can hover over each box to get a sense of the key metrics. They also have an app for Treemaps, and it includes using color, as in the Compete case, to represent a metric (say Conversion Rate)! China, South Africa, Egypt. It shows all the incoming traffic to a site as a Treemap. I like the last option the best.
Occam's Razor
OCTOBER 19, 2010
Only a plea to obsessively obsess about measuring outcomes and compute economic value, not just revenue. Mongoose Metrics ~ ifbyphone. . Mongoose Metrics ~ ifbyphone. I know Mongoose Metrics a bit more and have been impressed with their solution and evolution over the last couple of years. Mongoose Metrics.
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