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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

The key to being able to run a business that isn’t yet profitable (on operating margin) is availability of capital to finance losses and preferably at a cost that isn’t too punitive to the founders and employees. So if you paid $100 for a customer who converted via a Facebook ad or Google search ad (SEM) that is not your CAC.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Next Wednesday we’ll have Dana Settle of Greycroft Partners, a New York / LA early-stage venture capital fund. Arnie Gullov-Singh (ex-EVP of product, technology and operations for MySpace) also joined as CEO, as Sean Rad will assume the role of President. Following several completed advertising campaigns, Ad.ly

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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! Don’t think about starting an incubator until you have real operating experience otherwise you don’t really have anything to offer startups.

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eCommerce: A VC Story [guest post]

VC Cafe

Outsourcing, for example, is a common thread among many eCommerce companies and supports capital efficiency by enabling dedicated focus. A company will decide what operations are best to keep in-house while outsourcing those that it can “afford” to. Tomer Tzach is a VC turned entrepreneur.

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The Direct-to-Consumer Checklist

Austin Startup

How will you take advantage of SEO and SEM? If you want to add personalization to your product, 3PLs will often become too expensive and you’ll need to think about bringing these operations in-house. Many of the venture capital firms that have historically invested in consumer tech have now branched into direct-to-consumer brands.

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Automating Your Webinars The Engaging And Delightful Way

Duct Tape Marketing

She has spent twelve years in startups and built three successful companies without venture capital backing. Are you ready to take your business to the next level, to get seen, get SEMrush, visit SEMrush.com that's SEM rush.com/go. In this episode of the Duct Tape Marketing Podcast , I interview Melissa Kwan.

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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

Senior VP of Operations/COO – ROBLOX - San Francisco, CA Tree forts. Knewton's Online Marketing Director is the key partner to the VP, Online Marketing and is responsible for helping the team drive customer acquisition and revenue growth through SEM (paid search), SEO, Affiliate Marketing, and Email. Wooden blocks. Erector Set.