Both Sides of the Table

APRIL 26, 2016

In an eCommerce or Internet Services business it is often the marketing costs (if purchased online) and in an enterprise software company it is often marketing plus enterprise sales reps. So if you paid $100 for a customer who converted via a Facebook ad or Google search ad (SEM) that is not your CAC. Payback Period!!!”

Metrics 150

Metrics Cost Acquisition Startup 150

crowdSPRING Blog

MARCH 13, 2014

Does A Billion-Dollar Valuation Buy Employee Happiness? 4 Surprising SEM Stats Every E-Commerce Marketer Should Know | Search Engine Land – crowdspring.co/1kD9ZHH. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link]. ReadWrite – crowdspring.co/1ekm5xR.

Social Media 96

Social Media Small Business Design Media 96

Cracking the Code

NOVEMBER 10, 2009

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Software as a Service (SaaS), the most mature of these segments, is comprised of end user applications like Salesforce.com. Forget everything you learned about software channels. Build Employee Software.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

Cracking the Code

FEBRUARY 12, 2007

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Getting the most of your online marketing: the In & Out of SEM/SEO. Cracking The Code. Monday, February 12, 2007. on a scale of 1-4). on a scale of 1-4).

Software Review 48

Software Review SEM Marketing Las Vegas 48

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. Examples of free products include Open Source software, services like HubSpot’s Website Grader , free versions of a SaaS service that have limited, but still valuable, feature sets, etc.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. “Just say no” to on-premise deployments The most important part of Software-as-a-Service isn’t “Software” it’s “Service”! Cracking The Code. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

Transformify

AUGUST 27, 2017

Your team is directly correlated with the valuation of your startup. You don’t have the right people on board, you are burning cash and the work is not done, at its worst, your product is already live and you are losing clients due to software bugs and poor user experience. Team comes first. Outsource the development of your MVP.

Hiring 64

Hiring Software Review Burn Rate Startup 64