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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

He tells the story of how he was out of cash, stressed out, nobody in LA or Silicon Valley would give him money, he had finally found an investor in Minneapolis but his venture bank was going to shut him down for breaking a “covenant&# in their agreement by not having enough cash in the bank.

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Beware The Consultant

infochachkie.com

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc. Consultant.

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Think Your Start-up Is Venture Worthy? Think Again.

techcrunch.com

I would assume most businesses are going to claim they should get VC funding in order to help their PR, even if no one at the company actually believes it. Pepperdine Business Press Room – Graziadio School PR [.] [link] Matt Wrench “The businesses, it seems, vastly over-estimate their ability to raise funds. Think Again.

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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

Don’t exacerbate the issue by needing to figure out how to deal with a large equity deadweight on your hands (investors won’t like that the #2 stakeholder is absent, even estranged, from your company). So, the best way of dealing with this issue is to take a long, long vesting period for all major sweat equity founders.