Brandanew

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What’s The Difference Between Content Marketing And PR?

Brandanew

Today’s post talks about two very related but still different fields of work and shares the difference between content marketing and PR. The PR person or agency is able to identify the right distribution plan for content. Large PR companies often employ writers and have in-house resources to create content for their clients.

PR 100
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9 Basic Steps For Creating A Remarkable Personal Brand

Brandanew

Don’t ignore PR: Just like big corporations, even small businesses or individuals must not ignore PR. Similarly, you can pay to get featured in various blogs, PR sites and portals. They can offer helpful tips to people to show off their knowledge and expertise.

PR 100
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5 Reasons Why Content Marketing Is Getting Harder And Why You Need Experts

Brandanew

Tim Berry recently wrote a great post on why content marketing is getting harder from a very personal and a business focused perspective. With many small businesses and Startups getting into the Content Marketing fray- along side the big brands, it is getting crowded indeed. Image source: Flickr.

Marketing 100
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Thank You Google Panda

Brandanew

I’ve been in small business and Startup marketing meetings where everyone cracked a joke on Google Panda, saying how it is terrible and keeps changing. Distributors including big PR firms have also been penalized and are forced to do something about controlling spam. Not thinking organic.

Search 100
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5 Old Brand Ad Campaigns We Still Love

Brandanew

The branding happens automatically here and more often than not the doodles make it to the newspapers and media creating free PR. It’s not common for a brand to have its brand name being used as a verb. This really is affective! What are some of your favorite brand campaigns? Please do share them with us!

Campaign 100
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How Much Does Content Marketing Cost?

Brandanew

1) Content Marketing and Branding : Branding of your small business, startup or your products can be in various states or positions on the S-curve. PR: PR promotions may start from $150 (per post) to $3000 (retainer) but this largely depends on the agencies that you’re working with.

Cost 100
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7 Content Marketing Goals For 2016 That You Can Set For Your Brand

Brandanew

So, if you’re a Startup, small business or a large company with a relatively new content team, take note! You can often not hide behind PR notices if you create something that’s atrocious! This is what you need to prep up for setting the content marketing goals for 2016 for your brands. CONCLUDING THOUGHTS.