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30 Entrepreneurs Reveal the Pivots They See Businesses Making in 2022

Hearpreneur

Face-to-face engagement is important, especially at vital points in the sales cycle or while creating relationships. 8- Prioritize social commerce. Social media is obviously one of the most powerful marketing tools we have at our disposal and it is becoming a non-optional part of a strong marketing strategy.

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Sales Is a Function of Marketing Pure and Simple

Duct Tape Marketing

Over the years one of the great breakdowns in many of the small businesses that I’ve worked with lies in area of sales. Now it might be tempting to conclude that what I referring to is a lack of sales, but what I’m really getting at is a misunderstanding there’s actually a distinction between sales and marketing.

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6 Useful Tips To Maximize Your eCommerce Sales During Christmas

Brandanew

ECommerce sales during Christmas tend to see a big surge as customers prefer the quietness of at home shopping compared to the hassles of finding parking and a store full of people. To make sure you aren’t losing out on valuable sales, advanced planning and a good strategy is vital. You’ve got this! Start here.

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Employee Advocacy: Empowering Your Teams on Social Media

ConversionXL

Turning employees into advocates can shorten the sales cycle, boost growth, and help your team differentiate from the crowd. . When your employees share your company content and updates on their own social media accounts, it in turn augments your brand. Take a look at creative SEO agency Rise at Seven’s Twitter feed.

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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

To compute the cost to acquire a customer, CAC, you would take your entire cost of sales and marketing over a given period, including salaries and other headcount related expenses, and divide it by the number of customers that you acquired in that period. (In This number is heavily dependant on the productivity of your sales teams.

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The One-Week Social Selling Action Plan

Duct Tape Marketing

The One-Week Social Selling Action Plan written by Guest Post read more at Duct Tape Marketing. Think back to a sales situation with a friend of a friend, one where you started with a huge trust advantage: how much smoother and faster was the process? What if you could replicate that dynamic on a much larger digital scale?

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How to Systematically Build Personal Brand Authority

Duct Tape Marketing

Now, don’t take the word authority to mean fame or notoriety – it’s really more about possessing person power – the kind that can attract new business, create more opportunities and drastically shorten sales cycles.