A Smart Bear: Startups and Marketing for Geeks

OCTOBER 17, 2011

We’ve also rolled out new initiatives designed to reduce this rate, and for the most part we’ve been successful. For a company laser-focussed on accelerating the number of active users, it might be actually worth having high cancellation rates if it meant an even higher acquisition rate.

Business Model 245

Business Model Metrics Engineer Technical Review 245

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. For our content creation, we use tools such as Canva (graphic design) and GoToStage (webinars platform) to create and share content for prospects to find.”. It sounds simple; however, very few asset managers actually do it.” 3) Raise capital.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

OCTOBER 30, 2019

Now try to think of the last time you experimented with something other than your acquisition strategy. Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Every tip is acquisition-centric. Acquisition.

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

MAY 30, 2017

While the initial setup of your conversion funnel is undoubtedly important, we won’t go into technical details today (you can read more about designing your checkout flow here ). If the former is the case, than you need to improve the design of the shopping process so that it enables mobile users to complete their purchases.

Analytics 126

Analytics Conversion eCommerce Technical Review 126

ConversionXL

OCTOBER 30, 2019

Now try to think of the last time you experimented with something other than your acquisition strategy. Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Every tip is acquisition-centric. Acquisition.

Retention 48

Retention Metrics Churn Rate Acquisition 48

www.pakman.com

SEPTEMBER 27, 2012

And Pinterest lights up around home design, apparel, food and other commercial items. (I However look for Twitter to use Twittercards and link management (affiliate programs, “products in your stream”) to differentiate. You say Google spends $10B on traffic acquisition. net neutrality. net neutrality.

Social Media 47

Social Media Vertical Advertising Distribution 47

ConversionXL

MAY 31, 2016

Awhile back, this guest post was published on ConversionXL discussing how responsive design was the solution to mobile conversions. The article cited multiple case studies where switching to a responsive design boosted conversion rates by as high as 400%. The All-Important Fact Marketers Are Missing With Mobile. It is more like A to Z.

Mobile 48

Mobile Conversion Design Participating Preferred 48

Occam's Razor

MARCH 23, 2010

This allows you to do strategic analysis of you web acquisitions in context of retail, call center, etc. Should I go for overwhelming, pungent, or just plain pukey for my home page design? Net net things are rarely as cute as this… Here is what does not work when it comes to convincing HiPPO's: 1. Your opinion.

Analytics 118

Analytics Web Metrics Channel 118

ConversionXL

MARCH 5, 2014

The origins of this myth can be traced back to the 1980′s when the Technical Assistance Research Project published research that stated the cost of customer acquisition vs the cost of customer retention was significantly higher. Truth is, it was mostly propaganda designed to sell high-level executives new customer loyalty programs.

Customer 133

Customer Churn Rate Retention Acquisition 133