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Conversion, retention and churn benchmarks

VC Cafe

Whether you are a B2B SaaS company or a B2C mobile app, knowing how your business stacks up against industry averages can help you make informed decisions and drive growth. Good and great net revenue retention ( source ) Another factor to consider when it comes to achieving these metrics is the cost of acquisition, or CAC.

Retention 109
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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. SMBs represent 55% of jobs and 66% of all net new jobs since the 1970s. In our case, Alignable’s has access to 55% of the job market in the United States. SMBs account for 54% of all US sales.

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Founder Interview: Richard Lavina Innovating Accounting Services with Taxfyle

The Startup Magazine

Ricky and his team set out in 2015 to modernize accounting and have transformed Taxfyle over the years into a venture-backed company that serves tens of thousands of taxpayers each year, hundreds of CPA firms around the United States, and counts a Big Four accounting firm and international accounting corporations among its enterprise clientele.

CPA 172
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

For more rigorous, bottoms-up sizing exercises I suggest tools such as Statista and the United States Census Bureau (also their North American Industry Classification System database) to help identify more specific data. TruthFinder and Intelius provide basic background vetting.