Remove 2000 Remove 2011 Remove Community Remove Metrics
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Scott Dorsey’s Attributes of Great SaaS Leaders

Feld Thoughts

I had a great time and it’s fun to see the vibrancy of the Atlanta startup community. If you don’t know Scott, he was the co-founder and CEO of ExactTarget (2000) – one of the original SaaS companies. Scott was a leader here, with the creation of the ExactTarget Foundation (now Nextech ) in 2011.

Atlanta 172
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LinkedIn: The Series A Fundraising Story ? AGILEVC

Agile VC

May 26, 2011. Silicon Valley is still emerging from the tech bubble and massive downturn of late 2000-2002. We’re a how-to site and community for small business on marketing. . We’ve had a supportive board and encouraging metrics and a helpful climate for our community news notion (now 51 sites in 3 states).

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

Retention 115
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How To Develop Your Customer Retention Strategy

ConversionXL

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

Retention 112
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

Retention 105
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

The HBR study contrasts Office Depot and Staples during the 2000 recession: Office Depot cut 6% of its workforce, but it couldn’t reduce operating costs significantly. But your community does matter. By 2011, we had 50 customers; today we have over 2,000. Image source ). Your people, too. Authenticity requires imperfection.

Marketing 121