2000 Acquisition B2B Developer 
Duct Tape Marketing
MARCH 17, 2023
How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.
ConversionXL
FEBRUARY 27, 2019
Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. While those acquisition efforts worked well, not all do. Cheap acquisition is (too) cheap. Growth does require large-scale acquisition, but a product launch may not be the best time to do it. But cheap acquisition meant cheap leads.
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Hearpreneur
DECEMBER 15, 2017
I have been working with my Partners since November 2000. The differences between B2C and B2B within the same brands were staggering! And so, I wanted to develop a company that could solve this problem head-on. My entire staff had been laid off due to an acquisition by an aggressive v.c. Photo Credit: Steven Randall.
Seeing Both Sides
JULY 11, 2013
You dive deep into a customer development process, working closely with a few customers who feed you requirements and are willing to trial an imperfect product that is evolving quickly. customer acquisition cost or CAC). a third sales model has emerged which I''ll call "Developer Driven". 3) Developer Driven Sales.
Duct Tape Marketing
OCTOBER 17, 2018
I actually did a study on this a few years ago, and I looked at 351 B2B companies with 50 to 1000 employees, and there was a huge difference between the software companies and the non software companies. And then the third thing about the customer is to focus more on customer retention and growth and not so much on new customer acquisition.
online.wsj.com
SEPTEMBER 23, 2012
The results were similar when he examined data for companies funded from 2000 to 2010, he says. In early 2011 an acquisition by a Fortune 500 company fell apart. Business Services (B2B). DJVentureWire : Clinical Development News, Sept. He also combed the portfolios of VC firms and talked to people at start-ups, he says.
Pascal's View
AUGUST 21, 2011
The former includes the Twitters, Facebooks, Linkedins, Tesla Motors of the World and the latter is the 95% of companies (B2B SaaS, Semiconductors, Cap Equipment, Biotech, MedTech, etc) that need to be marketed (Supply Push) by legions of brokers. These markets are not yet well developed and remain asymmetric. It is intentional.
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