Remove 2000 Remove B2B Remove Cost Remove Naming
article thumbnail

Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. Look at some typical B2B marketing KPIs: Number of leads generated. Cost per lead. Lead intelligence: Find out names and email IDs of target prospects. Conversion rate.

B2B 48
article thumbnail

15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1 – A Name to Trust. The name of our company came from the name of our flagship product. Photo Credit: Shaun Gray.

Naming 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Scale Your B2B Marketing Strategy

Duct Tape Marketing

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.

B2B 83
article thumbnail

What Angel Investing & Florida Condos Have in Common

Both Sides of the Table

And so it happened that between 2000-2008 I was the biggest buzz kill at dinner parties. We jockey to make sure the press release has our names on it. It costs less money to start companies so the world should have way more startups.&# I’ve heard the “world is different&# argument in every bubble I’ve ever seen.

Florida 299
article thumbnail

Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

His name was Mark Benioff (another former Oracle Executive) and in 1999 he had the pleasure to introduce the business world the first CRM in Cloud. In early 2000, the diffusion of Personal Computers transformed the way users made decisions and the paradigm buyer/seller changed again. The Salesforce era was only at the beginning.

article thumbnail

28 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. My company name is 3 Leaf Tea. The name is from when tea leaves get picked there’s often one two or three leaves and a bud.

Naming 94
article thumbnail

Transcript of Focus on Existing Assets to Generate Better Marketing Results

Duct Tape Marketing

You can get big-time, modern, virtual phone functionality at a fraction of the cost. I actually did a study on this a few years ago, and I looked at 351 B2B companies with 50 to 1000 employees, and there was a huge difference between the software companies and the non software companies. Imagine how much that’s costing people.