A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

Consider the consequences of these monthly pricing possibilities: $0/mo means your goal is to maximize growth (trust and usage) instead of revenue. Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self).

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

Seeing Both Sides

JULY 11, 2013

Across our portfolio and in my own entrepreneurial experience, I have seen three main sales models work successfully in scaling B2B sales: 1) Enterprise; 2) Telephone; and 3) Developer-driven. The typical quota for a sales rep varies by type of business model (SaaS vs. perpetual), product gross margin (e.g.,

Sales 50

Sales Technical Review Software Review B2B 50

Seeing Both Sides

AUGUST 16, 2012

TripAdvisor may be one of the most fascinating companies I know and so I was excited to dig into their business model as part of my series on scaling. TripAdvisor is more of a classic consumer Internet success story, but with even more powerful network effects and an amazing business model. Big Data meets travel…in 2000.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

The Next Web

DECEMBER 8, 2013

This is in part because these businesses are unencumbered by legacy constraints that had previously been hardwired into the companies and industries these startups are trying to disrupt. One such business model is the “online marketplace,” an entirely new business category not possible (at scale) before the Internet.

B2C 136

B2C B2B Demand Vertical 136

ConversionXL

APRIL 22, 2015

It’s proven to work across industries and business models. B2B and B2C. SaaS, ecommerce, lead gen, affiliate models. A rough ballpark would be 2000-3000 pageviews per design screen. Implementing fixes or testing is likely to drive significant change in conversion and revenue.

Analytics 48

Analytics Technical Review Conversion Framework 48

online.wsj.com

SEPTEMBER 23, 2012

The results were similar when he examined data for companies funded from 2000 to 2010, he says. If failure is defined as failing to see the projected return on investment—say, a specific revenue growth rate or date to break even on cash flow—then more than 95% of start-ups fail, based on Mr. Ghoshs research. Software. -

Venture Capital 107

Venture Capital Software Review Rhode Island North Dakota 107

Hearpreneur

DECEMBER 15, 2017

I have been working with my Partners since November 2000. It was becoming a business model destined to fail. We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. Photo Credit: Steven Randall.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115