Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work
Steve Blank
MAY 6, 2015
Repeat, learning whether to iterate, pivot or restart until you have something that customers love. Waterfall Development. While it sounds simple , the Build Measure Learn approach to product development is a radical improvement over the traditional Waterfall model used throughout the 20 th century to build and ship products.
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