Remove 2002 Remove Customer Remove Differentiation Remove Video
article thumbnail

How to Radically Stand Out with Brand Marketing

ConversionXL

In 2002, Elon Musk created Space X. In this article, you’ll understand how to build a memorable brand that your customers want to buy from. Learn how to identify what your customers want from your brand, how to build momentum with content, and then explore some brands that excel at brand marketing. Brand is your strongest asset.

Marketing 109
article thumbnail

Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

Here is the video link or click on the image above. Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. In 2002 after exiting his second company he was attracted to the variety of being a VC. ESPN, Forbes, AOL were customers. Thank you. (if

Vertical 265
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

This Week in VC: Michael Montgomery (President, Montgomery & Co.)

Both Sides of the Table

Michael’s view (full details in the video) is that right now there often aren’t multiple buyers for consumer Internet companies and prices often aren’t what people hope for going into the process. Allows customers to select potential inventory through Be the Buyer program. 1 party = low price. TechCrunch.

IPO 242
article thumbnail

Growing Your Audience (And Your Revenue) With A Book

Duct Tape Marketing

7:30] Would you say self-publishing is seen as a differentiator for businesses? [11:42] So when Lulu started in 2002, so about 20 years ago, we just celebrated our 20th anniversary. So, so now you, by selling direct, they are a customer and you know absolutely who they are. 5:12] Why would someone want to self-publish a book? [7:30]

article thumbnail

Episode 1: Business Loans, Website Tips, and the Apple Watch – The Bcast

Up and Running

Great way to get your business represented online and bring in new customers. The marketing team wants this video. We like listening to our customers and seeing what they do. Jonathan: Okay, so the homepage must convey that you are caring about your customers and you need to be mobile. ” How do you defeat the HIPPO?

SBA 60
article thumbnail

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). The Past (1985-2002). Next began the era of “spam-based&# networks of which Plaxo (founded in 2002) was the king.

article thumbnail

Netflix vs. Blockbuster and bad profits (reflections from my Bazaarvoice days)

Austin Startup

Second, when Brant and I founded Bazaarvoice there were only three retailers in the US with customer reviews. Your cellular phone company giving their best prices to new customers and not to you. I was a Blockbuster customer for many years. You could even say that I was a loyal Blockbuster customer. Remember that?