2002 Distribution Naming Sales 
ConversionXL
MARCH 19, 2020
In 2002, McKinsey published a study of 1,000 U.S. Although the company created an incentive plan to boost sales, its sales growth fell from 19% before the recession to 8% after—five percentage points below Staples’ postrecession sales growth rate. What the big studies have shown. Premium-brand market leaders [.]
finance.fortune.cnn.com
AUGUST 21, 2012
Exclusive: Returns for brand-name VC funds By Dan Primack August 20, 2012: 12:15 PM ET. The information is based on part of a confidential year-end 2011 investment report distributed to investors in a fund-of-funds that made commitments between 1999 and 2001. In parenthesis is the cumulative distribution divided by called capital.
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www.inc.com
SEPTEMBER 24, 2011
Sales & Marketing | Wednesdays. Naming a Business. SALES & MARKETING. In 2002, he stepped gingerly into the work-for-equity arena, with a modest investment in one start-up. Kyle retained the right to name the third board member. CDW your 1-stop resource for configuration, activation & distribution.
YoungUpstarts
OCTOBER 27, 2011
Ben & Jerry’s is a quirky ice cream company that’s best known for its creatively-named flavors and outspoken political advocacy. The mom-and-pop business became an instant success and its annual sales continued to skyrocket each year. Energy Brands was founded in 1996 by J. Burt’s Bees.
Duct Tape Marketing
JANUARY 25, 2023
After more than 15 years leading Sales and Marketing teams in the Media & Publishing spaces, he’s developed a unique passion for helping creators become more successful by leveraging books as a catalyst for opportunities and sustainable revenue. So when Lulu started in 2002, so about 20 years ago, we just celebrated our 20th anniversary.
Both Sides of the Table
JULY 10, 2010
Shame they didn’t like his suggested name for the company: DreamWorks SKG-MM. Founded in 2002 and expanded after founders graduated from CMU in 2006. Company plans to use money to expand inventory and distribution capabilities, and build more social features. We discussed: 1. Total raised: $1.3mm. TechCrunch. TechCrunch.
ConversionXL
SEPTEMBER 5, 2019
They took on cheesy stock photos and cringey names like Big Spender Billy. It wasn’t helped by the fact that marketers seem fond of giving their personas silly names, such as “Social Butterfly Brenda” or “Value Hunter Valerie,” that attempt to collapse nuanced research into a single concept.
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