Duct Tape Marketing

MAY 23, 2011

Sure, people converse with their friends and fans, but the real power of understanding how to network lies in reaching out to people you don’t already know and finding common ground to expand your network. All rights reserved.

Small Business 78

Small Business Social Media Networking Engineer 78

Duct Tape Marketing

JUNE 30, 2011

I had a great conversation recently with Derek Sivers , founder of CDBaby and author of Anything You Want. jepoirrier via Flickr It’s not that the owner’s thinking is flawed, it’s that most of knowledge, mission, vision and basic how to do stuff stays locked up there. All rights reserved.

Small Business 60

Small Business Marketing Social Media Programming 60

Duct Tape Marketing

MAY 13, 2011

The entire post in question can be read below) What I’m suggesting mostly is that it’s not that giving away free content or hosting free online seminars is a bad thing. All rights reserved. iThemes Builder by iThemes Powered by WordPress Delicious Facebook Digg Flickr LinkedIn Twitter SlideShare Youtube grab this

Community 65

Community Social Media RSS Engineer 65

Duct Tape Marketing

JUNE 14, 2011

Note: There have been some updates since I published th. 5 Practical Tips for Gett. : As the importance of Facebook as small business marketi. 5 Steps to Successful Fac. Currently Facebook boasts somewhere in excess of 400 mi. All rights reserved.

Small Business 68

Small Business Lead Generation Social Media Advertising 68

Duct Tape Marketing

JUNE 13, 2011

All rights reserved. iThemes Builder by iThemes Powered by WordPress Delicious Facebook Digg Flickr LinkedIn Twitter SlideShare Youtube grab this

Small Business 72

Small Business Customer Marketing New York 72

Duct Tape Marketing

APRIL 25, 2011

You should also add a series of routine systems and tools to all of your campaigns, calls to action and Web pages as striking the right balance of elements, colors, words, and images can send your conversion rates soaring with very time and money invested. Below are some tools to consider adding to your arsenal. 5 Practical Tips for Gett. :

Small Business 65

Small Business Marketing Social Media Web 65

Duct Tape Marketing

JUNE 17, 2011

The key feature these services offer is that the group text becomes a conversation for all and most allow you to go beyond to text and add images (MMS). Bonus: Group Text Don’t forget about the wave of group text services that are cropping up as a great way to communicate with your staff, customers, partners and suppliers.

SMS 73

SMS Marketing Mobile Social Media 73

Duct Tape Marketing

APRIL 27, 2011

Shift the conversation to places where the competition can’t—or won’t—go. Some of my favorite strategic approaches from the book include: Win in the last three feet. Leverage someone else’s investment—just be there the moment the customer grabs their wallet. Create “thin ice” arguments. Fight unfairly. All rights reserved.

Small Business 59

Small Business RSS Marketing Social Media 59

Duct Tape Marketing

MAY 20, 2011

Michael Schultz Mike Schultz, author of Rainmaking Conversations , is President of RAIN Group, a sales training , assessment, and performance improvement company, and publisher of RainToday.com. Mike can be reached at mschultz@raingroup.com or on Twitter @Mike_Schultz. All rights reserved.

Small Business 53

Small Business Marketing North America Social Media 53

Duct Tape Marketing

MAY 20, 2011

They are not salespeople and find the whole conversion process a little daunting. I Hate Selling, So Now How Do I Convert Leads 1 Many business owners attract sales leads, but feel uncomfortable converting those leads into paying clients. If that sounds like you, fear not, (literally.) All rights reserved.

Small Business 53

Small Business North America Social Media Matching 53

Duct Tape Marketing

APRIL 28, 2011

Start looking for ways to create and document a marketing system that you can teach others to run and remove yourself from the lead generation and conversion game. If a potential buyer can see how they too could operate your marketing system, even after you the owner is long gone, you’ll build value. All rights reserved.

Marketing 65

Marketing Valuation Differentiation Lead Generation 65

Duct Tape Marketing

MAY 20, 2011

Michael Schultz Mike Schultz, author of Rainmaking Conversations , is President of RAIN Group, a sales training , assessment, and performance improvement company, and publisher of RainToday.com. Conversations make the difference in sales success. Mike can be reached at mschultz@raingroup.com or on Twitter @Mike_Schultz.

Small Business 33

Small Business Green Social Media Matching 33

Duct Tape Marketing

MAY 10, 2011

The key is to let a prospect see and experience how they could get what they want first and foremost by engaging in a conversation with you and your products. If you can do that, getting them to buy what you want will simply make perfect sense. All rights reserved.

Small Business 57

Small Business Marketing Engineer Social Media 57

Duct Tape Marketing

MAY 20, 2011

After sharing a bit about the business outcomes you’ve helped other customers achieve, see if it makes sense to continue the conversation. You may or may not be a good fit. Remember, it’s about their business, not your offering. Help them think about how to make the best decision for their organization. All rights reserved.

Small Business 46

Small Business Social Media Matching RSS 46

Duct Tape Marketing

MAY 6, 2011

Related Posts: Who Holds You Accountable? Our job is to increase our capabilities in order to push that finish line further out with greater opportunity. Note: There have been some updates since I published th. 5 Practical Tips for Gett. : As the importance of Facebook as small business marketi. 5 Steps to Successful Fac. All rights reserved.

Small Business 58

Small Business Marketing Social Media Engineer 58

Duct Tape Marketing

MAY 19, 2011

Be sure to include an item of interest from your meeting or conversation—a joke or a shared moment of humor. Let the original referrer know how the conversation went, and express your appreciation for their help. It’s about what you might be able to do for them. It’s about giving them a reason to want to follow up. Make it automatic.

Social Media 40

Social Media Programming Small Business RSS 40

Duct Tape Marketing

MAY 16, 2011

Look for numbers like sales, units, leads, presentations, page views, downloads, and conversion rates. Develop measurement to set your marketing goals so you can track and measure your progress. The management happens with the following up on the metrics. You track plan vs. actual results and look carefully at the difference.

Marketing 41

Marketing Matching Social Media Cofounder 41

Duct Tape Marketing

MAY 19, 2011

Hope is not a marketing strategy. Instead, consider that leads come from many different methods. All rights reserved. iThemes Builder by iThemes Powered by WordPress Delicious Facebook Digg Flickr LinkedIn Twitter SlideShare Youtube grab this

Social Media 45

Social Media Small Business Matching Reputation 45

Duct Tape Marketing

MAY 20, 2011

Stop converting and start conversing about whether working together can produce the results and relationships you both value. If it is a good fit, then together you can do good things, have fun, and make some money. If not, it’s painful for everyone. So stop selling and start helping people succeed. Is that so hard? 5 Steps to Successful Fac.

Small Business 44

Small Business Social Media Matching RSS 44

Duct Tape Marketing

MAY 19, 2011

But what would happen if, instead of ending with the sales conversation; the new customer, you began with the customer purchase? You are addicted to acquisition as you cast out that wide net, which just happens to be full of holes. And you’re not alone. All rights reserved.

Social Media 33

Social Media Retention Acquisition LLC 33

Hearpreneur

JANUARY 22, 2017

That was until my husband’s best friend Mike came over and joined the conversation. It was that same weekend that the world took notice of my South Florida-based Public Relations and Communications agency that had just hit six months – coincidentally named BlueIvy Communications. Turns out it really worked.

Naming 48

Naming Entrepreneur LLC Software Review 48

Duct Tape Marketing

MAY 11, 2011

When you can locate the key journalists and bloggers in your industry or community, and you start to tune in as detailed above, you can find ways to engage them and build relationships by simply participating in their conversations with tools that didn’t exist just a few years ago. All rights reserved.

Social Media 74

Social Media Small Business Media RSS 74