Remove 2006 Remove Campaign Remove eCommerce Remove Internet
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How To Boost eCommerce Revenues With Upselling

ConversionXL

According to Forrester research analyst Sucharita Mulpuru , product recommendations are responsible for an average of 10-30% of eCommerce site revenues. . Way back in 2006, Amazon reported that 35% of it’s revenues were as a direct result of it’s cross sales and upselling efforts. image source . Conclusion.

eCommerce 118
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What is Brand Equity in Marketing? (How to Become Memorable)

ConversionXL

It’s one of many ecommerce software platforms on the market but only the fifth most popular by market share. It’s also not the cheapest ecommerce platform: Squarespace plans start at $12 per month, Woocommerce has a completely free plan, and Shopify’s plans start at $30 per month. Take Shopify. Image source. Brand equity.

Equity 94
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Why A/B testing is essential to your startup’s campaigns

The Next Web

A/B testing has it’s roots in ye olde Direct Mail campaigns, where different versions of the same appeal were presented to target groups, response rates measured, and future appeals modified to adopt these statistical findings. What is the main goal of your campaign? Are you and your organization running A/B tests? Where to start.

Campaign 131
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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

The Bridge Between Online Services & The Internet: AOL. It was an online community like CompuServe and eventually started offering people dial-up access to the Internet for a monthly fee. AOL was controlled by one company and the Internet was distributed. AOL was closed, the Internet was open. And then came AOL.

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. million in 2004 to $6.5

Retention 115
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How To Develop Your Customer Retention Strategy

ConversionXL

We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. million in 2004 to $6.5

Retention 112
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. million in 2004 to $6.5

Retention 105