Remove 2007 Remove Advertising Remove Differentiation Remove Networking
article thumbnail

20 Networking Tips from a PR Expert [+ GIVEAWAY]

Up and Running

I didn’t start actively networking until I started my business in 2003. I have always said that if I had networked like this when I first started working in the early 1980s, I would be Queen of the World by now. Networking is a tool that opens and gets you through the door. Be network-smart. I have a secret.

PR 138
article thumbnail

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking. The Past (1985-2002).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is Your Business a Pork Belly :: Small Business Marketing Blog.

Duct Tape Marketing

There’s no differentiating Bob’s Fine Pork Bellies from Susy’s Free Range Pork Bellies – all the bellies go in the pit and get snapped up for that day’s price – end of story. I’ll often ask audiences I speak with to raise their hands if they provide good service.

article thumbnail

5 Reasons Why Effective Marketing Makes Your Business More.

Duct Tape Marketing

Expect to pay a premium Implementing a marketing strategy that allows you to carve out a clear point of differentiation and perhaps a narrow market focus, allows you to charge a premium for your products and services. If the business has to depend on you to make it rain, well, how can run it without you? All rights reserved.

article thumbnail

7 Resistance Crushing Questions Every Business Must Answer.

Duct Tape Marketing

This can also create some distinct competitive differentiation as well. This can include things like special discounts, networking opportunities, advance product features and premium content. What is your members only offering? The offer of exclusivity or community is very appealing to most, no matter the industry. All rights reserved.

article thumbnail

The Guy Who Took on Google (and now LinkedIn): Mike Yavonditte

Both Sides of the Table

After AltaVista, Mike spent a year doing business development for USA Networks ( now IAC – Interactive Corp ). AdSonar’s advertising platform applied proprietary semantic algorithms to automatically serve the most relevant ads to each particular content page. Quigo Lands Overture as Client, Rejects Their Acquisition Offer.

Semantic 302
article thumbnail

Speed Up Your Business Growth Through Experimentation

Duct Tape Marketing

John Jantsch (00:00): This episode or the duct tape marketing podcast is brought to you by the nudge podcast, hosted by Phil Agnew and brought to you by the HubSpot podcast network. And so it is so helpful to hear how teams think about bets on a quarterly basis of, yeah, we think that we can capture more people through advertising on Hulu.

SEO 82